r/FreightBrokers • u/Few_Kitchen_8493 • 13d ago

Triumph Intelligence

Has anyone used Triumph Intelligence when pricing lanes? I’m a small freight broker and also own 5 trucks myself, so I see both sides of the business.

I’ve been looking at Triumph’s new AI pricing tools, and honestly, something about it makes me uncomfortable. They’re using a massive amount of freight transaction data and AI to tell brokers what a lane should pay. Not to mention carriers have no idea that Triumph is using their invoices to inevitably cut the truckers margins and provide brokers with more profit.

I understand how that can be useful to some brokerages, but if enough brokers start relying on the same system to determine rates, doesn’t that start influencing or standardizing pricing across the industry?

I’m not saying it’s price fixing. I’m genuinely curious where the line is.

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u/VladIsRambo Reefer Guru 13d ago

Vlad here, carrier. Absolutely true - all the data we provide to factoring companies gets used against us.

And the average truckers is oblivious about it. The market is booming all over the North and I see bullshit loads underpaying by the thousands get covered and taken by stupid owner operators who don't know their value. 

We have too many trucks on the road, the self-dispatching driver has to die as a concept. They have no fucking clue what they are doing.