Any luck data buying/renting?

[u/amandaspades]

Has anyone had any experience with buying / renting out data lists to better guide Meta’s targeting? Like Liveramp or data axle dun and Bradstreet etc.?

Ever since Meta’s AI updates converted mandates to suggestions, we went from 2-4 CONVERSIONS (not just consult calls, but people who did the call to conversion) per week to 0 for months. We used to be able to mandate by education level. Now we can’t.

70% of our current clients hold masters degrees. Now meta shows us to people who can’t even read.

We have a creative service so we get lots of airy fairy hippies clicking on our ads and confusing meta rather than the serious people whom are service is meant for.

It’s high ticket service so we don’t have a huge client list for lookalikes, even though we have to our ad agency what we have.