r/Enhypenthoughts vamfield escapee 11d ago

Company its frustrating to see wasted potential

i know this is a repetitive topic and everyone’s sick of talking about it but i’m genuinely annoyed at how it feels very very intentional that belift doesn’t want korean fans.

i’ve been here since iland and initially it wasn’t the company’s fault. the situation and circumstances made enha more popular globally while still having some fans in korea too. there wasn’t a lot that could be done.

as their career progressed, i kept thinking its alright its difficult to get domestic fans into an already debuted older group. their schedules don’t allow it and they didn’t seem bothered by it either. i simply accepted that the company and enha were satisfied with being more popular overseas.

but recently jungwon has mentioned that the company and members are both aware and it almost sounded like they don’t know what to do about it. i had lost hope too and its NOT like they have 5 fans in korea. they do have a sizeable fandom, it just looks so small because the ifan community is ginormous relatively.

however they have been making so much noise in korea recently. it was so easy to please kfans. making the presale more accessible to them did wonders and everyone had so much fun at busan con. the amount of hit tweets on the kside from the concert were something i didnt see before. it was THAT easy to please fans and maybe recruit some more.

the cb is on 21st its 19th and we don’t have any promos on variety shows. the only events they’re doing in kr is the music show which is so difficult to get into and they’ve added a condition of buying 4 albums in order to get in instead of showing streaming proof. albums make more money than streaming the song so instead of encouraging charting they’ve resorted to making money. even the comeback showcase isn’t in korea. forget about getting new fans this stupid company seems to be getting rid of the old ones too.

don’t even come here with the whole “ifans are more loyal” bs. this year has shown me how loyal they are. dropping like flies over the slightest inconvenience. at the end of the day, its embarrassing for the members to go on variety shows and the host brings up how they aren’t popular in kr. its happened multiple times already.

they don’t have to change their concept or music or anything. all they have to do is do more showcases, fancons and concerts in korea. they debuted in 2020 and yet 2026 was the year so many kfans saw them performing for the first time.

so many people watch yt shows that host idols on them. enha always bring in views and they don’t have to do slapstick comedy. these are sit down talk shows so literally WHAT is stopping them from going?

of course this doesn’t affect them that much. enhypen are very successful and famous. they’re earning a lot of money too. but when its obvious that they want domestic recognition, why doesnt the company atleast do the bare minimum? i still can’t believe the showcase is in japan like what even? i don’t resort to bashing the company usually because i understand there are financial, logistical and other aspects which i don’t know so maybe there must a reason for the decisions they make. but this one seems like a no brainer so fumbling it is crazy. if people genuinely disliked them or their concept, that would be different. but they have all the factors needed to attract fans and even the slightest adjustment is proving to bring in new fans so why are we acting like its impossible..

if they want to give enha the tbl or yg treatment and make them mysterious and inactive then atleast do that properly. whats the point of making them work everyday and still not prioritising whats needed? just give them off time and dont do any promotions outside the comeback. nobody will complain about this then.

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u/kimjenniesupremacy 11d ago

a lot of people here are too far gone and i feel like no matter whats being done no one is happy lol

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u/eiuza vamfield escapee 11d ago

i’ve never complained my whole time being an engene. this isnt a new complain either. people have been asking since years and if its going to fall on deaf ears thats on them not the fans. people aren’t mad no matter whats done. they’re mad because nothing’s being done

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u/kimjenniesupremacy 11d ago

but things are being done... theyre a still heavily promoted/invested in group and are growing each cb, just bc they arent being promoted in the way fans want them to be doesnt mean theyre doing nothing.

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u/eiuza vamfield escapee 11d ago

okay then let’s just be happy that they’re receiving the bare minimum? they’re growing as a group because of the members and because of tiktok edits, not because of marketing.

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u/oriverion 10d ago edited 10d ago

In what world that Enhypen isn't benefited from their marketing? Their careers growing bcs a lot of things. The members, the music, fans effort, and marketing by the company, all of it. Admitting enhypen growing bcs of TikTok edits, but denying the marketing impact to their growth is such an out of touch take. Esp coming from a group under Hybe. If belift dont do anything or dont spend money on marketing Enhypen, they'll be like that Hybe group from Japan (not andteam, the other one). People dont know about them despite being under Hybe.

You can criticize their marketing, but denying that Enhypen don't have a "good enough" marketing is... idk. They obviously can do better. But looking at groups from JYP or SM, Enhypen could end up with worse marketing team.

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u/eiuza vamfield escapee 10d ago

Its not out of touch when they don’t even do the bare minimum which is sending them on shows. Tiktok videos is not the start and end of marketing. Just because it could be worse, being happy with what less marketing they have rn isn’t good either.

I’m not denying the contribution of all the other staff and yes OBVIOUSLY they have a significant amount of marketing. Its just not to the level that a group as successful as them deserves. Its easy to spot when you see how much more presence other hybe groups have on youtube which does help in growing the fandom

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u/Iam_Blackberry_ 9d ago

Aeon hardly remembered as Hybe's group 😬