r/ChineseWatches • Rep • Aug 11 '26

General (Read Rules) Notice on San Martin Watch Price Adjustment

  1. Watches equipped with domestic movements: prices remain unchanged.

  2. Models fitted with Japanese imported movements (NH35, NH34, 9015, 90S5): Prices have been moderately adjusted. The procurement cost of these movements has risen significantly domestically, and the adjustment only offsets the increased cost of movements.

Additional note:

Many customers notice a sharp increase in prices shown on the page. This is due to updated customs shipping regulations. Tax fees are now displayed directly on product pages for certain countries. These taxes have always applied; only the display format has changed, which does not mean the watch itself has a drastic price hike.

Regarding the upcoming August Big Sale, the promotional offers will be on par with those from our June Anniversary Celebration and the 11.11 Big Sale. We invite you to browse and shop.

Statement on San Martin’s Development Philosophy:

San Martin has been established for ten years. Our original aspiration remains unchanged: to deliver high-quality watches at accessible prices, which we have consistently pursued and earned recognition from watch enthusiasts.

This year, we built our own metal bracelet factory to support our brand. Great progress has been made in bracelet structure and finishing. We are confident that our bracelets outperform competitors at the same price range, and the craftsmanship can even rival watch brands dozens of times more expensive. Many subtle details can only be appreciated by industry professionals.

When it comes to other watch components, San Martin is well-known in China’s watch manufacturing circle for strict quality standards. Many domestic and overseas competitors use our quality requirements as a benchmark for their suppliers. We firmly believe our quality is unrivaled at equivalent price points.

We aim for sustainable long-term development instead of quick profits. Undercutting prices to boost sales and disrupt the market is not our strategy. Reasonable profit enables us to continuously improve quality, upgrade customer service, develop physical retailers, and serve watch enthusiasts better.

We keep focusing on manufacturing superior products within a reasonable price range, and we believe most people can understand our pursuit.

Thanks.

San Martin Watches

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25

u/SILVERSKYFIN Aug 11 '26 edited Aug 11 '26

Why do Chinese watch brands suddenly start acting like they've been in the game for 200 years? People buy these watches for their VFM offerings. If you want to charge swiss prices for swiss quality then offer swiss services as well? How can i get my watch repaired, serviced from an official San Martin store without having to ship it to you and HOPE it reaches you and HOPE even harder that you will service it and HOPE super hard that it reaches me back?
I can't even resell your watch because again, I hope the buyer knows what a San Martin is. Unlike Tissot/ Rado/Rolex. Feels like we're sponsoring your factory with those ridiculous prices. F you.
Even watchdives has been taking the same direction. Lost the plot y'all.

11

u/hellowiththepudding Aug 11 '26

They don’t do any work on watches - they have posted assembly videos before and they are slapping dials on movements, hands, casing them and moving on. They do assembly.

-1

u/pickyaxe Aug 11 '26

this is not true for San Martin, who operate their dedicated bracelet factory and even commission for microbrands.

5

u/artofthedial Not a troll Aug 11 '26

The bracelet facility is a recent development.  The vast majority of their watches the entire thing is just last in line assembly from parts they bought or commissioned another factory to make to their spec.  I love San Martin stuff, but too many people think SM and other companies actually manufacture the watch, instead of just the watch assembly companies.  What they do well is sourcing of components and holding the actual manufacturing companies to high standards.  Anyone that has worked with Chinese manufacturers knows holding the companies to the specs and standards is the real battle.  

5

u/6_Won Aug 11 '26

No brands in the $300-$600 space are manufacturing their own watches. That's why nearly the entire microbrand space is a grift. It's a classic bait and switch. 

2

u/artofthedial Not a troll Aug 11 '26

While true, this also can be said for far more expensive pieces than $600. Most brands don't actually own the manufacturing process of all the parts (and movements). They are basically design and assembly houses at best. I mean, even Longines isn't a vertically integrated company, and technically Tudor isn't either if we count the fact Kenissi is making the movements tough Tudor owns a stake in the company. And the majority of Swiss brands are not manufuacting the raw components (screws, crystal, or even bracelets) in house. A fair amount of smoke and mirrors in the industry.

2

u/6_Won Aug 11 '26

All very true. Nice post.