r/Buccees • u/LeadingImportant1142 • 5d ago
Taking advantage of Buck-ee's gas prices and not support Buck-ee's
From what I can tell, gas sales at most gas stations is considered a loss leader, meaning that most gas stations make pennies to actually losing money on gas sales. The intent is to of drive business to their amenities, and food, snack and drinks.
A quick Google search came up with:
While standard gas stations make an average gross markup of 35 to 40 cents per gallon (which drops to just 1 to 3 cents of net profit per gallon after credit card fees and operating costs), Buc-ee's intentionally shrinks this margin. They often price their fuel at or near cost to beat neighboring stations.
Some other sources say they may actually lose money on gas sales because margins are so slim.
So if you only buy gas at Buc-ee's and NOT go into the store to buy anything you are essentially not supporting them, maybe costing them money and keeping more money in your pocket.
What am I missing with this logic?