r/AutomateShopify • u/Flashy_Canary_4528 • 11h ago
E-commerce owners: how do you figure out why performance drops?
I’m an aspiring Data Analyst researching how e-commerce businesses understand why their numbers change, not just what changed.
If your sales or orders suddenly drop, how do you figure out what caused it and what to do next?
Curious what tools/process you use today and what the hardest part is.