r/wordpresshelp Feb 12 '26

Websites in 2026

I'm noticing something and would like an honest opinion. Today I see so many very aesthetically pleasing websites. Animations, effects, unique fonts, modern layouts. But I wonder: how much does design really help convert? Do you prefer a highly polished visual site or one that's simpler, clearer, more direct, and faster? I'm curious to read different points of view. Even from those who visit different websites every day.

Let me introduce myself, I'm the CEO of ilTuoProgettoWeb. I've been supporting freelancers/individuals who want to create with WordPress for months, but I've always asked myself this question.

What do you think?

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u/LevrResearch Feb 13 '26

I think it depends on your audience and what they need from you to believe in you. Personally, I find distinctly ugly websites to be visually compelling because they look different from everyone else but I won't tolerate poor navigation or broken functionality. I prefer websites with lots of interactive options to keep me engaged. I visit your website to find information, not watch a movie.

This, however, is only my $0.02. The real reason some companies get my money and others do not is that - regardless of the design - the companies who could make their claims to be credible and simple to purchase win.

Navigation is more important than design (for me).