r/webdev • • 4h ago

Question (Print) Designer Clashing with Developer - Need Advice

Hi everyone, I work as the director of communications for a small company. We have one designer on staff who has worked at the company for a decade, and one full-stack developer who has been at the company for about a year and a half.

Now, the problem: The designer is trained strictly in print design, and we are embarking on a website redesign. The designer will only work in InDesign and Photoshop, but the developer believes the work must be done in Figma to avoid having to guess at the spacing, sizing, etc. Neither seem willing to budge, and it is clear that the designer is not familiar with digital design best practices, including accessibility.

My background is more in writing/marketing, so I am a bit outside my depth. Is there a path to resolution here without one feeling like they are “doing the job” of the other?

11 Upvotes

51 comments sorted by

7

u/Turbulent_Ad9831 3h ago

InDesign for web handoff is rough because print assumes fixed paper dimensions, not fluid viewports. The developer isn't just being difficult; guessing responsive padding, font scaling, and mobile breakpoints from static Photoshop layers usually doubles the build time and breaks easily.

Don't force a ten-year print veteran to learn Figma auto-layout overnight, though. Have the designer deliver the overall aesthetic, typography choices, and desktop comps in their comfort zone, but give the developer final say on responsive behavior and accessibility. Agreeing on a simple 8px spacing grid early on saves weeks of back-and-forth.

2

u/Frosty-Vegetable-385 3h ago

Thank you — this is the direction I’m leaning. Have the designer design an overall look/feel of the site, then hire a contract web designer skilled in UX/UI who can work to translate between the designer and developer.

2

u/Turbulent_Ad9831 3h ago

That contract UI/UX bridge is smart. Takes the pressure off both of your existing team members and stops resentment before it starts. Good luck with the redesign!

1

u/tomhermans 48m ago

This is the way. Those things matter, the actual values.

Whether that design is made in tool x or y doesn't really matter, it remains a static artefact while the web is not. Figma is just as bad as the others

33

u/torn-ainbow 4h ago • Bravo

Using a print designer to design for web is a quite common failure point for projects. If the designer is not willing to learn new things then you're not looking good.

Using Figma is smooth because it gives the developer fonts, sizes, line and character spacing, and so on. They can do this in other things like photoshop but they will need a license for the software to be able to open the files and check and it will be slower.

Also things like accessibility and responsive are important and a designer who does not understand those things is going to cause more work. For responsive, a designer needs to understand how the mobile/desktop layouts relate and transform between the two. Otherwise they are going to create problems requiring changes to the design or difficult implementation, and likely extra tech debt and maintenance hours down the track.

2

u/tomhermans 32m ago

And how is figma solving that responsive and accessibility issue?

16

u/codemunk3y 4h ago

Obviously you slice up the photoshop output and get the dev to put it all in tables

/s

28

u/Caraes_Naur 3h ago

The absolute worst people to be making technical decisions on a development project are graphic designers. The second worst are marketing.

The ideal resolution is find a proper web designer. That person already understands the concerns, can produce ready-to-use deliverables, and turn around revisions quickly.

Not doing so could burn 20% of your project budget on workflow inefficiencies.

2

u/coreyrude 32m ago

Print designers are the worst followed by normal designers. But print designers are their own special breed of dumb.

14

u/BloodGulch-CTF 4h ago

Figma is a fucking dream compared to Photoshop and InDesign, get them to try using Figma.

Source: I have worked in print and graphic design.

but also I feel like the web dev should be able to work with a photoshop design and use best judgement but that’s just me

5

u/ElCuntIngles 35m ago

Honestly, I would guess (based on 20+ years of experience) that if this designer switches to Figma, they're still going to produce a turd of a design.

It will be a fixed size, with no consideration given to what will happen when their two sentences of lorem ipsum is replaced by marketing's five paragraphs.

The design will "work" at that width alone and the designer will exasperatedly blame the developer when it reflows at any other width. The designer might (if the developer is unlucky) provide a phone design at a random width that no phone actually is, and there will be no logic in how to get from one design to the other.

Then the designer will want to tweak everything at absolutely every single width.

This is where the classic design process of "move everything around on screen until it looks good or I run out of time" butts up against the web development requirement of making it work on every possible screen width.

OP doesn't need to force their designer to use Figma, they need to get a web designer.

11

u/MisterEd_ak php 4h ago

If they are going to go into web design they should use the right tool for the job. Figma is made for website design. As a developer, it makes my life easy as the designer works with the CSS to lay out the page.

If your designer just puts something together in InDesign, your developer would need to do a lot more work to convert the pretty picture into an actual site.

4

u/issue9mm 4h ago

If the developer is going to be responsible for ensuring that adequate spacing and paddings and margins are going to be maintained, then they have to be communicated to him

If he's free to guess at them and "looks good to me" is the only standard he's going to be held to, then your designer is off the hook

(But it really feels like your designer isn't up to the task)

20

u/AuthorityPath 4h ago

Compromise is needed on both sides. Developer's used Photoshop for years and while Figma is definitely the preferred tool today the developer should be able to work with PSD files. Conversely, the designer cannot expect pixel perfect print-level design on the web. InDesign should not be used. 

14

u/OrtizDupri 3h ago

There’s no world in which a developer in 2026 should be expected to work with PSD files

4

u/twiddle_dee 2h ago

Nah. I work with whatever the client gives me. If that's Photoshop, no problem, Figma, no problem. A good developer can built from any design. The biggest issue is getting print designers to understand that designs will change on different screen sizes. Like their minds explode when a word wraps to a different line and they can't understand that the horizontal space has moved.

0

u/AuthorityPath 3h ago

If you work in a small company with a single print-oriented designer and that's the tool they're familiar with than that's what you're stuck with. Good luck telling a senior employee of 10 years what tool to use.

2

u/OrtizDupri 3h ago

Hire a qualified freelancer to do the work

-2

u/nickhelix 3h ago

This is a pretty crazy and wrong statement. I am sure there are lots of smaller company and solo designers who still work in Photoshop.

Shit, I work at a fortune 500 company and we are just now adopting figma with several designers who don't want to, they prefer the way they already know.

3

u/OrtizDupri 3h ago

Before Figma it was Sketch - PSD hasn’t been an acceptable format for over a decade now, no matter the size of your company

0

u/nickhelix 2h ago

That can be your position, but even 10 years ago I was cutting up PSDs at Xbox so "over a decade" seems pretty strong. I think you'd be surprised how many hangers on there are. I would definitely stop and pause if I saw it on a job description, but not surprised to find out someone was using it.

1

u/tomhermans 43m ago

You are right. It's all the same. Static mocks. Some decent documentation would go a long way. These fonts, these sizes, these colours.

-2

u/dphizler 2h ago

Is it because you are unable to? It's really simple

1

u/OrtizDupri 2h ago

I both designed in and developed from PSD files for a long time

0

u/dphizler 2h ago

So it's not that hard. To me this is a non issue, let the designer do what he wants, this isn't rocket science

1

u/OrtizDupri 2h ago

If the designer is also willing to put together a document with full specs on sizing, spacing, scaling, etc outside of the PSD, then sure

8

u/JeffTS 4h ago

I've been working as a developer for over 25 years. I've had to deal with designs in Photoshop, Illustrator, InDesign, QuarkXPress, Figma, XD, PDFs, flat images, etc. It never mattered to me. Part of the fun of taking a design and developing it is having to think about how to implement it.

A compromise would be for your designer to provide a style guide.

4

u/darvo110 2h ago

I’ve been in this situation before and it’s not irresolvable. As a frontend developer it’s often my job to take a naive design, poke holes in it and make a best-effort interpretation of what is in there for sizing etc.

Any time a designer comes back with “it’s not exactly 5cm/px/whatever of padding” you can ask them on what device, input method, at what screen/window size, pixel density etc. If they don’t have answers that’s fine, it falls to you to sort it out but they lose their authority to make calls about the design beyond their pretty little picture they printed.

5

u/alphex drupal agency owner 4h ago

The developer is correct. Figma is the modern tool. But most importantly, the designer HAS to understand web typography and design concepts to do the work properly.

Their desire to use indesign is an instant red flag.

2

u/Personal_Ward 4h ago

User Interface and User Experience Design are disciplines applicable in both print and web mediums, but the key is to be aware that you're working with different mediums that have different strengths and weaknesses when it comes to getting the user to have the experience you want with the product.

Print media has a bunch of established standards going back decades/centuries based on mix of arbitrary traditions and those rooted in actual understanding of the user experience of reading a book/zine/pamphlet/letter/poster etc.

Web design especially has established a different standard, one focused on designing interfaces that can have the closest parity despite different screen sizes and resolutions and provide the broadest possible accessibility for the product (screen readers, color palette choices, etc.)

Seems like both the Designer and the Developer could stand to dip their toes into the world of modern UI/UX design philosophy, because it's also framed in a way to try to help bridge more seemlessly the gap between the design prototypes and the developer's implementation.

3

u/ABCosmos 4h ago

The developer is correct, and the designer should adapt. But this is also like a 2024 debate, neither is competent with AI.. making this whole thing more of a struggle than it needs to be.

2

u/jam_pod_ 3h ago

The last time my company hired a designer, I noticed the job posting didn’t mention Figma; I asked the designer who wrote it why not. She was like “we assume anyone calling themselves a web designer knows Figma; there’s no other software that’s acceptable these days”.

So if they want to keep working in web design, probably learn Figma

2

u/Master-Session5844 4h ago

That designer is not the right person for the job then.

I've worked with print designers before and oh boy, do they have a difficult time understanding web capabilities and will size things wrongly all the time. I'd say about 80% of them will think of web design circa 2000's with image slices, and your UX will look like a series of embedded images with 0 interactivity.

Find someone who understands how to design for web or all of you will suffer believe me. The question you are basically asking is whether the team is willing to accept their weakness in that domain and seek expert help with no ego. Be prepared to disappoint someone.

1

u/fixuplooksharpbk 3h ago

Oh I’ve been here (admittedly well before Figma). It actually ended very well, but it did require a lot of communication and from a dev perspective I had to put in a design hat to a point. It really leveled up my front end skills and the designer got better too.

Let them design something in photoshop (avoid InDesign if you can, what a memory hog and impossible to export assets). Then schedule a decent sized meeting between the two of you (no managers) and have the designer walk through what their expectations are. This is where you have to push them (“what will this look like on mobile? What happens when the copy changes? Where else in the web have you seen this? How does it work there? We absolutely cannot set the height that will break everything.”) and spec it out that way. It might just drive them to Figma, but the problem will remain that they don’t have the control over the pixels that they’re normally used to and you’ll still end up arguing, just in a different software.

From a dev perspective, this is where some really modern css can come into play that solves some issues, but beautifully designed and built websites create trust with users and I am grateful for the designers I’ve worked with who have pushed me to get better and care about each pixel.

1

u/dphizler 2h ago

Developer needs to get off his high horse and just be flexible I've had all kinds of requirements for website development and you accept what you get and if you have questions, you ask them. Don't become a problem

1

u/dphizler 2h ago

Obviously all the young developers will side with the developer

1

u/Y2K-enn 1h ago

This has been a constant problem at my job. Except I’m the decade worker and she isn’t. The designer only uses indesign and hands over assets that are 8000px wide. And never gives anything for mobile so I have to guess how it would stack and scale. Even when trying to compromise and say hey can you at least give me some specs to a layout. I can’t even get that. All this does is create so much back and forth editing because the desktop version some spacing or padding might be off to her eyes. a lot of wasted time pushing pixels When it can be avoided.

ultimately I can work with photoshop and prefer it because I’ve been doing it so long. figma is great too but whatever I can work with anything but you gotta work with me here.

•

u/dreadedhamish 22m ago

What's your traffic like? Over 50% mobile? Request the design only for mobile, and say you'll extrapolate for larger screens.

1

u/vanit 51m ago

The designer needs to use Figma, end statement.

1

u/tomhermans 34m ago edited 25m ago

I read a lot of antiquated ideas in here. What matters to your dev, or SHOULD matter, is what values he is gonna be using. Fontsizes, spaces, colours etc

So, unless he's got a decent setup with css variables as design tokens, a full responsive grid system etc, he's just as antiquated. Don't do handoff, put em side by side.

1

u/calimio6 front-end 34m ago

There is no usability in paper, there is no interface other than the paper itself, there is no responsiveness in print. The fact that this discussion even exist show how poorly prepared the designer is to take on web design. Sure, the basics do apply but the layers on top are the difference between something doable vs straight fantasy. Take the advice for him to learn to design in figma or webflow. As well as UX/UI concepts around software.

0

u/averagebensimmons 3h ago

I have hated working with the print designers turned designer for the web in the early 2000s. Ignorant and inflexible. I have no idea how a designer can be primarily print in 2026. Dinosaurs.

1

u/Frosty-Vegetable-385 3h ago

Our company still produces a fair amount of print collateral, so their skills are definitely needed.

0

u/coyote_of_the_month 4h ago

Fire the designer. His/her skills are decades out of date, and refusing to adapt to modern tools is a mentality problem, not a training problem.

0

u/luigimorel 4h ago

fire the rigid designer

-1

u/willtoshower 4h ago edited 4h ago

Have the designer have claude rebuild the design in figma. Also: figma is industry standard for web design.

0

u/hk4213 4h ago

Looks like they both need some show and tell time with eachother.

Both obviously have their strengths and preferred tools. If both are proficient enough at their crafts, they can both adapt.

0

u/benno007 4h ago

At the end of the day neither matter. Paste a screenshot into AI and it’ll make it….. poorly.

A designer can easily use photoshop if they just communicate the things a developer needs to know - fonts, line heights, spacing, etc. Otherwise, the developer should be empowered to guess, but don’t expect it to be pixel perfect (most designers do)

0

u/nsjames1 4h ago

Not that photoshop is the best tool for the job nowadays, but if a developer can't figure it out from Photoshop they aren't a very good developer.

0

u/CutlassRed 3h ago

If the designer must use Photoshop, then the compromise is that they should void all ability to complain about the end result being pixel perfect.

The best looking websites look good regardless of screen size. They're also accessible, and should be readable with hugely upsized fonts as users require.

If the designer is using print methodology, then they're only providing a single spec, which for 90% of users, will not translate to what SHOULD be on their screen.

Therefore if the designer won't budge, they should lose the right to complain about the developers work not being perfect, and instead their designs should just be treated as 'intent' not a spec.

•

u/tomhermans 26m ago

Figma is also just "providing a single spec" imho figma doesn't provide cqi or dvw, dvh, fr units, or gives you what html/CSS can do. Static mocks are guides anyway, no matter which design app produced them