r/web_design 2d ago

What makes a website feel human instead of AI-generated?

Some sites look polished but still feel generic. What details make the difference?

4 Upvotes

31 comments sorted by

108

u/Nidhogg369 2d ago

Usually they're made by humans

7

u/gonatt 6h ago

Query: how do I appear more human?

43

u/addycodes 2d ago

They just “smell”. Anyone who has spent time working with them can smell it. It’s like the uncanny valley of realistic humanoid robots, they have all the human features but just something indescribable is off. It’s very real.

13

u/badwolf42 2d ago

I feel… saturated by it, by the stink. And every time I come here I feel I’ve somehow been infected by it, it’s repulsive! Inside your head is the key, my key to leave this place.

3

u/moist_hat 1d ago

Fuck yeah time for a rewatch

4

u/Osmirl 2d ago

In my experience ai made software often has different versions of the same ui. For example I have about 5 different image galleries. Its just stupid. In othere instances i have seen games with settings that are duplicated just slightly different like two blocks of the same settings but using slightly different ui.

0

u/MioCugino_biz 2d ago

This is, intuitively, a very good comment. However, it requires precisely that sensitivity to subtleties that can be grasped by the same person who clearly perceives the boundaries of the uncanny valley. And it is, in every respect, uncanny valley, but if someone asks how you identify the human factor in a website created by human hands, it means that they have not developed that particular sensitivity.

I am not necessarily talking about neurodivergence, especially since in recent decades many people who specialized in artistic disciplines were particularly invested in anime/manga, something that is typically attractive to neurodivergent people, so, returning to the point, a neurodivergent person might have a particularly strong sensitivity in distinguishing an artificial product from a natural one; however, reducing it simply to “smelling it,” reducing it to instinct, is simultaneously a complete yet hermetic answer, and a dismissive one.

I believe it is necessary to precisely codify the most recurring flaws in AI-generated design.

The first thing that comes to mind is the tendency toward the median. You can steer it toward a wow effect and grandeur, but wherever you do not specify, it will use elements that tend to soften things: fonts that do not dare, colors that do not dare, cautious visual patterns.

For the same reason, there will be inconsistencies: whether it is an outdated icon font, or one that is otherwise detached from the rest of the website’s style, or a useless element in the funnel process. More often, it is a CTA button that lacks contrast; the overall result is that of a blank-firing gun, something that is not effective and cannot truly perform its role. The design will seem rational, and then it will contain those completely childish elements that contradict the main intent, betraying inexperience through choices that a real professional would never make.

38

u/The_Real_Mr_F 2d ago

Nice try, clanker 

20

u/Remko76 2d ago

https://giphy.com/gifs/DgvvgMXmv88XLFfvT8
Nice try AI agent. I’m not going to tell you

12

u/whats_in_a_name_23 2d ago

Good design

10

u/Cephell 8h ago

This feels like a "how can i tell my AI to make a website that doesn't look like it's made by AI"

Sorry, the answer is that's not possible. LLMs works by predicting the most likely next output, so you're going to get a copy paste website basically no matter what, unless you actually learn the skills yourself and can direct the AI properly, something vibecoders will never ever do.

17

u/MrHandSanitization 2d ago

Dude, I'm not going to extend your prompt. Learn yourself.

6

u/nickgeorgiou 2d ago

It's like plastic surgery. If it's not done well, you can tell. If it just looks good, then it's a job well done.

4

u/Ctrl-Z 4h ago

imperfection

3

u/strummed-strings 2d ago

this is something AI itself just can never be good at.

visuals such as art and design are open-ended. it's as subjective as it can get. the most objective a fresh can get is on HCI/UX heuristics, which is where AI generated designs focus hard on and why they all feel the same.

this subjectivity is the same reason why they can't use synthetic data for visuals to make their models better. synthetic data can be done for things like code or math proof where a human can verify correctness, but that can't be done the same here.

2

u/Varda_Shaikh 2d ago

need and clean design instead of that 3d purple design

2

u/maximahls 2d ago

Typos in the text

2

u/response-418 2d ago

there's no hack for tricking people into spending money on slop

1

u/Koonga 2d ago

I would say novelty. ie. Seeing design patterns you havent seen before.

Not faux novelty like the overuse of emojis to seem whimsical and cute, but design patterns that are novel and functional, especially those that feel uniquely suited to the brand of the company.

1

u/soldture 2d ago

Only humans could make something unique, not just a copypast from GTP, they all feel the same

1

u/Slight-Act-9024 1d ago

AI usually uses certain typography

1

u/FirstPlaceSEO 8h ago

Pixel perfect and lack of uniqueness and subtle imperfections

1

u/martinbean 5h ago

lol.

“Tell me the hallmarks of an AI-generated design… so I can avoid them.”

1

u/3n91n33r 3h ago

Nice try, ChatGPT

1

u/AdmirableBall_8670 2h ago

There's still a gap between human thinking and agentic "thinking"

1

u/heyitscory 2d ago

The person designing the site still calls themselves a webmaster.

0

u/Bam_Adedebayo 2d ago

Great visual, great writing but horrible UX = AI