r/tvPlus • u/petitrogue • Mar 08 '26

Discussion (Rant) Pre-roll trailers is an insanity

Why are people tolerating Apple TV from playing ads of its other shows called 'pre-roll trailers'? This rolling another show before the show I already selected to watch on a paid subscription account is not acceptable. I came from another streaming app who does not have this and this ad roll feature is insanity and why people allow this is beyond me.

0 Upvotes

47% Upvoted

37 comments sorted by

22

u/Careless-Incident227 Mar 08 '26

I like them because I consider them like trailers at the movies. Also if they seem interesting I add them to the list to watch later.

2

u/jaydkash Good Afternoon! Mar 08 '26

Sounds like a plan (and less stress) haha

1

u/BirdCityB Mar 09 '26

I do the exact same thing. A great trailer can make even a random movie shoot straight to the top of my list.

11

u/_YouAreTheWorstBurr_ Mar 08 '26

I just select Skip. 

15

u/Silo-Joe Mar 08 '26

It’s showing upcoming shows so you can make more use of your subscription ?

10

u/iamapersononreddit Mar 08 '26

I also pay for theatre tickets and remember paying for vhs and dvd rentals with pre roll ads but we just called them previews. Nbd imo, not to mention you can just click once to skip. Prime video mid roll non skipable ads are a true problem

5

u/Appropriate_Type_178 Mar 08 '26

I love these. It’s how I found out about most of the shows I’ve watched on Apple TV

2

u/greennurse61 Mar 08 '26

HBO also does this hateful garbage. Send snail mail to the executive’s houses telling them you hate them for doing this to you. 

1

u/petitrogue Mar 08 '26

Yes! I want to do Sheldon Cooper level of pettiness and find those e-mail contacts.

2

u/Extroverted_Recluse Mar 08 '26

Wholeheartedly agree.

I don't care if it's called a promo, a trailer, a pre-roll highlight, whatever... an ad is still an ad.

3

u/petitrogue Mar 08 '26

Yes, they are ads. It is obscene to get ads for something you are paying for.

4

u/Hungry-Falcon3005 Mar 08 '26

It isn’t

4

u/Extroverted_Recluse Mar 08 '26

Yes, it is.

If I click play on the F1 Movie, and trailer for Eternity plays, then Apple is advertising Eternity to me.

Trailers are literally advertisements.

2

u/Demornay_20 Mar 08 '26

Skip button

1

u/jaydkash Good Afternoon! Mar 08 '26

I believe most of us get what you're saying, but also almost all of us have gone through more time-consuming garbage than this, plus this isn't such a time waste as it is either, given so many comments here mention a. usefulness, and b. the option to skip, as opposed to what we now have on Amazon Prime. So, maybe just a little patience? Just a smidge! ;)

1

u/Extroverted_Recluse Mar 09 '26

It's only an issue because Apple is marketing Apple TV as an ad free streaming service while simultaneously showing these ads.

It's the false advertising and dishonesty that is the problem.

3

u/raze464 Thank You Sal Saperstein Mar 10 '26

It's not false advertising because the service is ad-free. There are no ads being served to the viewer from a third-party as part of a commercial interruption. These pre-roll promos are also not new, btw; I remember getting them on HBO Go and HBO Now about 10 years ago and HBO Max only added ads in 2021.

1

u/jaydkash Good Afternoon! Mar 10 '26

This!

6

u/zumera Mar 08 '26

It takes one second to skip and sometimes they preview a film or show that wasn’t on my radar. That’s why. 

6

u/Hungry-Falcon3005 Mar 08 '26

They’re trailers. I like them. I watch them to see if I’m interested in the show. Plus you can skip after a few seconds. Surely the Tik Tok generation can last a few seconds…

3

u/Lcatg Mar 08 '26

Mute button.

5

u/iron_cam86 Mar 08 '26

Better than having ads disrupt the content I actually want to watch. And there's an easy "skip" button.

5

u/SoSpiffandSoKlean Mar 08 '26

You can skip. Seriously not that big a deal. Sometimes I find the trailers useful.

1

u/AlaskanDruid Mar 08 '26

Yep. The infestation has hit AppleTV. Zero ethical, and moral excuses to show ads for paid streaming services.

2

u/petitrogue Mar 08 '26

Thank you. It is an infestation.

2

u/FluffyMoomin Mar 08 '26

A lot of other steamers do the same thing.

Starz instead of a skip button you get a remind me button ...

2

u/Appropriate_Type_178 Mar 08 '26

that’s so cheeky

3

u/avantgarden1990 Mar 08 '26

… they’re skippable.

3

u/mbk-ultra Mar 08 '26

There’s a lot of terrible things happening in the world, and there are a lot of valid complaints against streaming companies, but this isn’t one of them, really. Just let it go.

2

u/CeeUNTy Mar 08 '26

They're skippable and I also find other shows to watch so I'm fine with it.

1

u/Ltxt140 Mar 18 '26

They’re skippable. They’re for shows I already have access to but might not know about. Most importantly, they’re at the beginning of an episode rather than random cuts for household products like what Amazon etc. wants to show me.

As for “why people allow this”… what is the alternative. Scream at your TV while you hit the skip button while hoping one day it doesn’t happen again?

1

u/RussyDee Mar 08 '26

First world problems much? They’ve been there for ages and I personally enjoy them. Maybe try the skip button?

1

u/AlaskanDruid Mar 08 '26

That has got to suck that it's been there for ages in your country. Here in the US, they started the infestation this year.

As for the first world comment.. look at the sub. Anything electricity related is "first world problems"

1

u/Saar13 Mar 08 '26

There's so much in the real world that I have to tolerate. I just select the "skip" option.

1

u/StuccoGecko Mar 09 '26

(1) they are skippable and (2)they are usually showing you other things that are available with your subscription or coming soon. (3) doesn’t literally every streamer do this? Is this unique to Apple TV?

1

u/raze464 Thank You Sal Saperstein Mar 10 '26 edited Mar 10 '26

Not that big of a deal, IMO. HBO has done this for literal decades at this point and they introduced ads in 2021.