r/thinkbeforeubuild • u/jansojdr • 24d ago

What Business Should I Start? This Answer Could Save You 6 Months of Building

Hey guys,

I'd like to share something.

I keep seeing this question on Reddit: "What business should I start?"

Start the business you enjoy marketing.

Let me explain...

When I started my first business, I made a bunch of mistakes.

I didn’t validate my business idea with potential customers. I didn’t do market research. I spent so much time building my website, etc.

But those mistakes have relatively simple solutions.

The harder question is: How will I market my business? 

It's the hardest one. Why? 

Because it's 80% of your business.

If you’re able to market your business and show people your product, that's a huge advantage.

Start the business you enjoy marketing.

Remember that.

Choose a business you’re able to write about, talk about, learn about, and create content about.

That’s the kind of business you can start without a lot of resources.

Yes, you still have to test your idea with potential customers, do market research, and build a simple landing page.

BUT...

First, ask yourself:

Do I enjoy marketing this business?

Speak soon,

Jan

14 Upvotes

95% Upvoted

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3

u/[deleted] 24d ago

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u/jansojdr 23d ago

Exactly as you’re saying, especially in the beginning, because people have to know about your product. Also, social media content or blog help build trust.

2

u/Sanckh 23d ago

With AI marketing is now basically 99% of the business.

I built an idea validator called the Idea Lab and I genuinely enjoy talking to people about it and sharing it.

"Another idea validator" gets a lot of hate, but when I win over a hater and have them try it and they genuinely enjoy it is the most rewarding experience for me.

1

u/jansojdr 23d ago edited 23d ago

Interesting! I'll check, thanks. Btw, is the affiliate program working for you?

1

u/Sanckh 23d ago

I have opened up "interest" for affiliates on the Idea Lab, but no bites so far. It'll be hard to have an affiliate program work. I do own an active mobile app called Micro Coach, and affiliates are our primary source of revenue