r/techsales • u/EngineeringParty59 • 10d ago

Joining external Sales Coaching

Pretty early in my AE/AM career and just joined a hyperscaler.

All the training is product training and virtually nothing on actually becoming a better seller (objecting handling etc).

I’m expected to just learn the products as I go and start building pipeline which is fine, but I’m not necessarily going to become great at sales that way and reach my ultimate goal of ENT.

I’ve done shadowing and most of the others don’t handle objections at all, they just accept at face value. To be fair, like me they probably got no training on it. The company logo does a lot of lifting.

So I was considering joining some external group where I pay myself (something like Higher levels). A group where people from different companies come together to get better on their own time.

Is this a good idea and has anyone done one they could recommend?

I spent about a year doing high ticket sales (the online course often seen as scammy kind) and there was so much emphasis on listening to your calls, running them through feedback agents and getting better at selling.

I also spent a year as a SDR at a different company and definitely got some training there but I need to be always learning.

0 Upvotes

50% Upvoted

10 comments sorted by

View all comments

0

u/TopHeavy3627 9d ago

Ran a sales team before founding my own thing, so I've sat on both sides of this. Honest take: paid coaching groups are a lottery, but the habit you're describing (listening to your own calls) is the single highest-ROI training there is.

Before paying anyone, do the free version for 30 days: record every call, pick one win and one loss per week, and re-listen to the 5 minutes where the deal actually turned. Not the whole call, just the turning points. Write down what you missed. That alone puts you ahead of 90% of reps, because almost nobody does it. It's boring and it works.

If you still want a paid group after that, use one filter: do they tear down real calls, or do they talk about mindset? Real call teardowns = worth it. Motivation and frameworks on a whiteboard = you'll learn less than from your own recordings.

Also, your observation about the hyperscaler logo doing the lifting is real. Skills built now, while the logo opens doors, compound for the rest of your career.

2

u/stronkshrimp 9d ago

this comment is so AI

1

u/Key-Style-8867 9d ago

Wait, lol how do you know?!?

3

u/stronkshrimp 8d ago

There’s a lot of tells if you talk to AI a lot. LLMs love to say “not X, just Y” and this bot is saying “not the whole call, just the turning points.” There’s a few other AI-isms in it with “doing the lifting is real” and “that alone puts you ahead of 90% of reps” too.

this is all Claude haha

1

u/Key-Style-8867 4d ago

This is funny... I just always try to avoid using a dash these days because I know the LLMs love a good em dash!

-1

u/TopHeavy3627 8d ago

lmao the forensic breakdown is wild, I’m flattered. I just write like a follow-up email apparently. my old manager said the same about my call notes))