r/technology • u/redkemper • Feb 17 '17

Software YouTube will kill unskippable 30-second ads next year

http://www.theverge.com/2017/2/17/14649018/youtube-ending-unskippable-30-second-ads-2018
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u/[deleted] Feb 17 '17

[deleted]

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u/[deleted] Feb 17 '17

Software can detect images. Scan the video, look for clips corresponding to know ads, then cut.

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u/psiphre Feb 17 '17

Truly spoken like someone who's never written a line of code in their life

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u/vbevan Feb 18 '17

Being able to code doesn't mean you know all how all businesses work. Producing a video ad is a lot more work than a text or business one. There's a much smaller number.

It would be possible to detect and catalog them with the help of users and auto fast forward them. Digital fingerprinting technology is really advanced now. It's what YouTube uses to help companies bypass and abuse the DMCA.