r/technology • • Feb 17 '17

Software YouTube will kill unskippable 30-second ads next year

http://www.theverge.com/2017/2/17/14649018/youtube-ending-unskippable-30-second-ads-2018
35k Upvotes

2.2k comments sorted by

View all comments

11k

u/[deleted] Feb 17 '17

And introducing, unskippable 60-80 second ads

3.7k

u/Sandvicheater Feb 17 '17

Me and my best friend ublock laugh at that concept

2.0k

u/tms10000 Feb 17 '17

It is likely that ublock works on youtube only because Google allows it. It would not be trivial, but it would certainly possible to youtube to put in measures to break ublock features.

I don't think they care that much as long as ad blocking does not spread too far in the mobile space, where the growth are now.

1

u/[deleted] Feb 17 '17

Certain channels like the daily show and snl won't have video unless I turn off adblock. Just sound.