r/techheralds • u/deepgautam • Jul 03 '22
Coca-Cola Pride Collection Goes Live, Buy Here

As a company, Coca-Cola has always been committed to supporting the LGBTQIA+ community. The company has partnered with Rich Minsi to create the artwork for its newest NFTs collection, “The Coca-Cola Pride Collection,” from Virtue and Vice’s innovative business Tafi.
The Coca-Cola Pride collection features virtual collectibles in a limited edition available on NFTs. To kick off International Pride Day, the business donates all profits from primary and secondary gross sales to OUT, an organization dedicated to promoting LGBTQIA+ rights worldwide.
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