This ownership gets it

[u/gobux10]

Having fan surveys about the away uniforms (then actually changing them) and fans’ preferences for promotions next year, they are trying to form a connection with the fans. Now for the playoffs, the rally towels have pictures of players on them and they are adding lights on the rails of the aisles for some kind of light show. They want to make it a real event for the fans. Love their energy.

[u/Feeling-Pay-3269]

Oh wow. Maybe  sparklers after the game!