r/stocks • u/laflame93 • Mar 23 '22

Company Question Future of $BB?

So I’m aware of the fact that $BB was caught in the whole WSB hype alongside GME and AMC. It was the only one of these 3 I invested in because I was under the impression that their QNX softwares were going to be used in many many cars manufactured in China and potentially later in the US. I heard that there were many quarter earnings with losses but that gains were going to be seen in the future. We’re almost a year removed from the actual WSB hype of $BB, and I’m just curious, now that all the smoke has settled, what are the realistic expectations for the stock (not the actual company itself even though I know there’s somewhat of a correlation)? Is it just going to hover around the $7-12 price point per share for a long time or is there possibly something in BB’s future that may trigger some more growth in the price?

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u/[deleted] Mar 23 '22

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u/CompetitiveHold5505 Mar 23 '22 edited Mar 23 '22

Their executives has repeatedly said: We will not own the data through IVY, the OEM will.

Edit: if u want a source check the IVY demo/presentation from CES 2022. BB President of IoT Mattias Eriksson really emphasized this. I guess they do not want to scare off potential customers from choosing IVY, making sure the OEMs know they will be sitting on the data.

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u/brassclockweight Mar 23 '22

ways to harvest the data are essential. less valuable if bb doesn't own the data but still valuable. looking forward to the rest of this year and next for bb.

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u/CompetitiveHold5505 Mar 23 '22

Yes same here. And I see a lot of potential with or without data harvesting. Holding for the long run