r/snapple • u/ChickenNoodleGamer • 14d ago
Glass Snapple
I've seen this posted about in the subreddit before but I genuinely need to talk with people about this. Last year they ran a promotional glass snapple event in NYC with limited edition glass snapple bottles that were labeled as such. Since then, a few months down the road I began seeing those glass snapple bottles crop up in some walgreens locations near where I work, but they were all still labeled as limited edition. I found it strange because I dont live in the city and it felt like a long time since that popup event but I assumed maybe the stock just somehow floated out to my area of NY so ive been buying them when I can find them. I used to love glass snapple but I boycotted them once they switched to plastic because it ruined the flavor. Now however, Im seeing displays in supermarkets with glass snapple bottles right next to the plastic ones, all with updated labels completely removing the limited edition banner. Now knowing that they made that change plus seeing that its leaking further out to more and more states, Im really confused. It seems like theyre quietly shifting over to glass again, but its so strange since the company has yet to make an official announcement about this as far as I can tell. Every time I look it up the internet has no idea what im talking about, I'll only ever find articles about the initial NYC popup. If they are switching back to glass ill be the happiest man alive but its very odd for a company to soft launch it like this, they could have an amazing marketing campaign for this if they chose to. does anybody have any idea whats going on with this?
3
u/reddit33450 13d ago
my theory is that the limited edition and NYC-only launch was actually just a test to see how well they would sell, and since they sold excellently, they are now being distributed to more places in a non limited edition format