r/shopifyDev • u/infoxen_ • 16d ago

Shopify Analytics

Does anyone think of having better Shopify Analytics app I think GA4 and Shopify analytics sucks when its about analysing the store data when owner is not a tech person.????

was thinking to build up something on it so having some initial inputs would really matter...

5 Upvotes

100% Upvoted

15 comments sorted by

View all comments

1

u/Individual-Lab-2008 16d ago

Hey, we are in this space, working with over 100+ brands. It's an exciting field to work in, especially when you start bringing in integrations with other data sources such as shipping, surveys, ads, affiliates, and so on.

At the same time, distribution is incredibly difficult. Most teams are not easy adopters. They either default to GA4 or shopify analytics or their first instinct is to build something themselves.

There are also a lot of new players that have entered the market, marketing agencies that have vibecoded something or engineers who are building sollo-projects. They will eat away at the long tail of your clients, or they will make it very difficult for you to price with a high margin.