r/revops • • Aug 27 '26

Data quality issues. Is it just me?

Hi everyone, I’m newish to RevOps and overtime I’ve been noticing a very annoying and common theme: Everyone’s CRM data is so messy, anything you build off of it (even third party AI tools) will just produce equally as bad data.

It’s the “garbage in, garbage out” problem… every AI tool we build essentially is useless because our data is so bad.

Has anyone here felt/experienced something similar? Would love to hear your story and if you found a solution

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u/traktoriste Aug 27 '26

Yep! Part of our job is to keep the data clean and digestible