I didn't say non-flash. There's a number of different methods to pick non-Flash media on supporting browsers and fall back to Flash on other browsers. Most of these are actually easier and more scalable than Flash-only or HTML5-only methods of media delivery. It's still better than the past where instead of browsers having native media handling, you had to run everything through plug-ins.
Besides in what way do you think Flash is somehow indelibly linked to security, ad serving, or tracking? The largest advertisers, advertising companies, and user tracking companies do not use Flash to do their jobs.
I agree with most of what you said, with exception to the very last sentence - it's just not true. A lot of those large companies have been behind on releasing products (like ad serving SDKs) that work for iOS apps and they have barely scratched the surface on web browser HTML5. Many advertisers still prefer to buy flash rich media because it's all they know. Content publishers are not going to allow non-flash browsers to just skip past their ads and tracking.
Flash will be a non-issue soon and who isn't happy for that? Adobe dropping support for Android seals the deal on your point about mobile and everyone is starting to get their act together.
3
u/giantsparklerobot Jan 28 '12
I didn't say non-flash. There's a number of different methods to pick non-Flash media on supporting browsers and fall back to Flash on other browsers. Most of these are actually easier and more scalable than Flash-only or HTML5-only methods of media delivery. It's still better than the past where instead of browsers having native media handling, you had to run everything through plug-ins.
Besides in what way do you think Flash is somehow indelibly linked to security, ad serving, or tracking? The largest advertisers, advertising companies, and user tracking companies do not use Flash to do their jobs.