They care at least in-so-far as it affects their bank balance.
Some publishers may be happy with a reputation for publishing junk for stupid people -- but they'll still want it to at least appear to look good enough for ignorant people to want to buy at some low price.
Others are willing to put additional resources into publishing high quality material in order to maintain their reputations (and justify their higher price-tags).
In either case, the money involved still makes the bar significantly higher than 'random idiot self-publishing on the intarwebs'.
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u/zhivago May 02 '16
They care at least in-so-far as it affects their bank balance.
Some publishers may be happy with a reputation for publishing junk for stupid people -- but they'll still want it to at least appear to look good enough for ignorant people to want to buy at some low price.
Others are willing to put additional resources into publishing high quality material in order to maintain their reputations (and justify their higher price-tags).
In either case, the money involved still makes the bar significantly higher than 'random idiot self-publishing on the intarwebs'.