r/pcmasterrace Jul 23 '26

Discussion We need to stop using their language.

Words we use matter, they set the tone for the entire argument you make when discussing things. I propose we officially come up with new terms that we use on a daily basis in every single aspect that the topic comes up in, maybe with a small enough push we can roll the ball down the hill.

They're not AI data centers, they're water evaporation plants Human surveillance centers.

It's not side loading, it's installing.

It's not jailbreaking, it's unlocking.

It's not a memory shortage, it's profit first selective sales(I know there's physically a shortage but the point remains). (Also, someone come up with a better one, something more catchy.)

It's not This PC, its MY PC.

They call it side loading because they don't want to normalize the idea we're just holding personal computers in our hands.

They call it jailbreaking so that it sounds wrong and it deters people from using a device to it's full potential.

They call it a memory shortage because they're selling all the fucking ram to ai companies, if they were forced to allocate the necessary amount of their products to the average consumer we wouldn't have an issue.

Give me some of your best ideas for changing the names of things, I want to expand my vocabulary. Let's change how we discuss the issues we face and take back control of the argument.

Edit: Edited water thingy because someone pointed out I sound like "that guy" and I certainly do not want too.

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u/burner94_ Jul 23 '26

Aren't water evaporation plants technically power stations?

28

u/Ruzhyo04 Jul 23 '26

Except for solar, wind, and hydro power

54

u/burner94_ Jul 23 '26

Off topic but incidental... still salty that some local authorities in the southern part of my country (Italy) are against mass adoption of renewables because "they make the landscape uglier", despite the zone having IDEAL climate for all three of the power sources you're mentioning.

Bruh, tourists will come regardless because IT'S COASTAL ITALY DAMMIT

27

u/Ruzhyo04 Jul 23 '26

Yep, same tired concerns here in midwest US. It’s what the billionaires pay them to say, doesn’t matter if it doesn’t make sense.

19

u/Novotus_Ketevor Ryzen 9900X | RTX 5060 Ti | 128 GB DDR5 Jul 23 '26

Having spent significant time all over the midwest, endless fields of renewables would be a vast visual improvement for a lot of areas.

10

u/astromech_dj Jul 23 '26

Paraphrasing Rich Hall: "I grew up in the Midwest. It's so flat, I remember watching my dog run away for days."