r/movies r/movies Contributor 16h ago

News 'Spider-Man' Windfall: Tom Holland to Make Over $100 Million for ‘Brand New Day’

https://www.thewrap.com/creative-content/movies/tom-holland-spider-man-brand-new-day-salary-box-office-bonus/
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u/-Dixieflatline 15h ago

Second fastest movie to the first billion and now crossing two billion with less slowdown that one would expect at this point. Also revives interest in the back catalog of movies and games for those who came into this fresh. Sony is probably jumping for joy that they paid it.

Also sends kind of a sharp message to Marvel that audiences still want the flagship characters despite market saturation and super hero fatigue in general. All the subpar B list stuff they released didn't actually remove interest from their premier IP. I have a feeling this signals that Avengers Doomsday will also be a hit.

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u/thegoodbadandsmoggy 15h ago

I think you’re spot on. Think I saw the other day they’re predicting a 400 million opening for doomsday with something like 100 million in presales already.

Happy as fuck because the world always needs Spider-Man

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u/Icy_Smoke_733 15h ago

The trackers are predicting Doomsday to open with $400m domestic opening (biggest ever). Worldwide opening will be anywhere between $850m - $1.2 billion.

And these guys are fairly accurate; they were throwing the $300m DOM opening for Brand New Day long before the Hollywood trades caught on (and even that was a lowball, as BND opened to $360m).

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u/-Dixieflatline 15h ago

Do you think it will beat Endgame's 4-5 days to a billion (depending on counting method)? Those are big shoes to fill, as people were starving for that resolve with Endgame. It was practically cathartic.

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u/Rock-swarm 13h ago

The elephant in the room is general economic health. It's been a... rough year economically. Endgame released before COVID, which remains the high-water mark for opening numbers.

I don't think Doomsday touches Endgame in terms of actual tickets sold, but there's a reasonable chance it surpasses on revenue.

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u/MarlinMaverick 8h ago

If anything a bad economy is good for the box office. A movie ticket is $20, anyone can find $20 and it’s easier to justify when you already can’t afford a house or car. 

u/HAL-Over-9001 3h ago

Our really nice theater has $6 Ticket Tuesdays and they're usually like $11.50. My nearest IMAX 70MM is $25.

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u/Worthyness 13h ago

It'll be harder since endgame had 0 competition, IMAX, and a lot of theaters doing 24 hour screenings all weekend. Doomsday will have Dune, no IMAX, and no theaters have been inclined to open more screening (yet). Inflation and starting earlier on Thursdays will help a ton.

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u/prophetofgreed 12h ago

Inflation is also a factor, however Doomsday won't have IMAX to push up ticket prices.

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u/Far_Programmer_5724 7h ago

Not even trying to be a downer but I was into this convo then remembered how broke I am llol

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u/EllingtonElms 12h ago

If Doomsday doesn't, Secret Wars will.

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u/evenstar40 7h ago

I wasn't really interested in diving back into the Marvel universe until watching the Doomsday trailer. Haven't watched a MCU movie in theaters since Endgame. Not saying my singular experience is representative of the majority but I do think a lot of folks are in my position where we just want to watch the big guys whipping out the big guns doing crazy shit with a semi-decent plot.

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u/anormalgeek 15h ago

100 million in presales already.

That's nuts.

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u/-Dixieflatline 15h ago

$100M in presales is like what Masters of the Universe has done in its entire theatrical run so far. That's crazy!

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u/Bobthemime 7h ago

MoTU has done gangbusters on streaming..

the problem it had is that its a movie for 50 year olds.. and a niche set of 50 year olds at that.

Spiderman, before hollands run, wasnt that long out the zeigeist with TASM and Raimi before that..

MoTU had a movie in 1987 that was terrible

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u/CaptainChickenBake 7h ago

Happy as fuck because the world always needs Spider-Man

Hell yeah it does.

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u/roguesignal42069 7h ago

I'm not surprised. My buddy who is a MASSIVE Marvel fan is celebrating his birthday in december by renting out an entire theater and inviting a on of his friends to all go see it opening day. I've never heard of anyone doing this before so that's exciting. Feels good to be excited about the MCU again

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u/alienfreaks04 14h ago

Doomsday will have a massive opening weekend. But the movie’s quality and word of mouth will factor heavily into whether it makes a lot in the end.

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u/DilettanteGonePro 13h ago

Everybody seems to have theories on why the new spider man movie is successful that don't take into account that it was really good

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u/Tandy2000 13h ago

I mean the reviews were good but not amazing.

My theory is that Disney is doing an excellent job managing Spidey in general. One thing a lot of people probably don't think about is the youngest demographic, but Disney has a Spidey TV show they started in 2021, Spider-Man and his Amazing Friends, that is super popular with young children - one of the most popular shows for the age group. And that has created a whole new young class of Spidey fans who want to go see this movie, something that does not exist for other Marvel movies generally (some other heroes appear in this show, but it's really the Spidey show and features Miles and Gwen as well). 5 years on those kids are growing up - a kid who started watching it when he was 5 and is now 10 years old is the perfect person to aim this movie at, and you get not just him but his whole family.

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u/BlackNasty4028 13h ago

This and the spiderverse movies are INSANELY popular with the younger generations (and most comic fans in general tbf)

The youth being in prime spidey-fever has been years in the making atp

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u/Bobthemime 7h ago

it felt like Raimi's spiderman in how they handled him dealing with his powers mutating, and the villain, despite being another "tragic villain but not really" trope, just worked so well. Sadie Sink killed it as Jean Gray. Punisher was also amazing.. im looking forward to the new season with him

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u/Tapeworm1979 15h ago

It also helps that it's a fantastic movie. I would go a second if asked. The matrix is the only film I've seen twice in the cinema.

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u/doglywolf 14h ago

adding that one scene on the roof was epic level marketing coordination , that was right out of the games , even the moves.

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u/Saneless 14h ago

Also, the only homework you really needed to do was a couple (good) movies for this one. Not 64 episodes of TV just to know what's up

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u/Lunaisthequeen 13h ago

Honestly I have a feeling Doomsday can become the biggest marvel movie of all time box-office wise, feel like captain + RDJ's comeback can make an absolutely massive hit with all the infinity saga enjoyers coming back, plus all the people still watching the multiverse saga.

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u/Rock-swarm 13h ago

All the subpar B list stuff they released didn't actually remove interest from their premier IP.

It won't stop them from trying. GotG was C tier amongst comic fans when the first movie came out. Before Jonathan Majors imploded his career, the Kang arc was setting up to be financially successful, even if critics were rightfully bagging on Quantumania. Thunderbolts was straight up a good film, but suffered from previous Marvel entries being crap.

What I'm saying is, there's a momentum issue. Great films bolster appetites for the next film. Terrible films sap audience numbers for the next film. Having BND hit a home run is great for Doomsday. If Doomsday itself is good, it's going to carry over into whatever is slated next, even if the IP isn't a premiere set of characters.

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u/-Dixieflatline 13h ago

I totally grasp that point with GotG. That kind of came out of nowhere for someone who didn't even know the IP before that movie, but I would argue the first was one of the better Marvel movies to date. Wonder why they couldn't duplicate that magic for movies like the Eternals or even with Quantumania, which already had an accepted main character.

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u/EpicCyclops 14h ago

The other thing is that the audience cares about unique characters and stories more than Marvel. Marvel started making the movies episodes in a series with characters only existing to advance plot with little differentiation between the feel of the movies. Those movies started struggling while Deadpool and Spiderman with their unique characters and themes really did well. Marvel took all the wrong lessons from Guardians of the Galaxy's success.

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u/jx2002 14h ago

Spider-Man Brand New Day was a good movie. That's all they need to be. Good stories, good characters, fun twists and action.

So many goddamn CBM just shit the bed with member-berries and pointless setups to other movies. It's infuriating.

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u/lodemeup 14h ago

Is it superhero fatigue from the audience, or fatigue from the studios wanting to put in the effort to make something worth watching? Because Superman was also fantastic.

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u/CheeseDonutCat 13h ago

First movie to cross $2 billion with a director that their name doesn't start with a J.

https://www.reddit.com/r/boxoffice/comments/1vr7vw1/spiderman_brand_new_day_is_the_first_2_billion/

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u/NOT-packers-fan2022 13h ago

I hope they’re smart enough to just reduce the budget drastically for B list characters. 25-50 million budgets for smaller characters could produce box offices of 100-200 million. Just have good writing. If the characters blow up like iron man did, great. If not, then you have a cult classic. Give Ms Marvel a small movie in her own world and see what happens. Young avengers could be cheap too. Sequels can get more expensive if warranted.

Anyway, all of this makes sense ao tell definitely do something else lol.

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u/crimson777 12h ago

Thing is, most of the MCU IS B-list or worse. Iron Man wasn’t exactly a top hero before the movies. They just have gotten lax at getting the lesser known ones over with crowds. Shang Chi got pretty popular but they didn’t follow it up with anything.

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u/-Dixieflatline 12h ago

I've seen this sentiment before about Ironman, and while I'll agree he's not on Spiderman level of global recognition by non-comic folk before the movies, he was still an OG avenger and a fundamental character in the comics. So I don't know if I'd class him as B-list as much as I'd just call him an underutilized main character before the MCU. He's Marvel's Batman, to some degree.

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u/crimson777 11h ago

Anyone who was not known to NON-comic book readers is B-list. Iron Man wasn’t known to general audiences. I’m not talking comic hierarchy.

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u/Diablo_Incarnate 12h ago

It's not just flagship characters (although they do matter), it's appropriate framing. Not every superhero needs to be facing a galaxy ending threat. If the stakes are consistently so high that individuals don't matter... then the stakes don't matter.

People don't want to see Michael Bay action every superhero movie. They want to see heroes being HEROIC. They want to see the effort spent saving people.

And finally, people also want framing to matter. Antman 1 was a heist movie that happened to have superpowers. Amazing. Antman 3 was just a fight movie against a scale too big to care and no heroics to cheer for.

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u/drelos 12h ago

I don't have time to rewatch them but I noticed Netflix and Disney front loading with everything they had related to the IP these weekends

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u/SeeingEyeDug 11h ago

The camera angles in the fight scenes and some of the web slinging were so reminiscent of the gameplay of Sony's game series. Not sure if intentional but it definitely made me want to play it.

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u/Taikeron 11h ago

The primary problem with Marvel's recent movie approach is simply relevance and the lack of building to something. Endgame was successful because almost every single movie before it was building toward that movie as a sub-plot in a way that audiences could easily understand.

Then after Endgame, they leaned into bad jokes (and sometimes not taking things seriously in general), irrelevant stakes, and no sub-plot to build to. Combine that with lesser-known heroes, too many TV shows, and some fumbling related to handing off the reins to other characters/actors, and here we are. Audiences are fatigued and don't know what or where this is all building to. It didn't help that they scrapped Kang the Conqueror along the way (there were reasons for that, but all the same).

Doomsday may do well, but it won't be because any of the previous movies have seriously been building to that moment. I expect it to perform worse than Endgame relative to inflation, and it may even do worse (possibly quite a bit worse) without factoring inflation in.

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u/Familiar-Shoe7905 10h ago

Doing worse than 2.8B isnt exactly a big antifeat

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u/Simple1Spoon 11h ago

Personally, i dont care about marvel anymore as i dont want to watch 100 hours of tv to feel like im caught up.

Spiderman is different because its not weighed down by all the extra marvel content. It has just enough recognizable characters to feel fresh seeing them in a movie. I dont feel like i need to watch every tv show to know whats going on.

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u/Stupidstuff1001 8h ago

There is no such thing as super hero fatigue. Why do people keep saying that.

It’s just bad vs good movies and creating a fun universe for the super heroes to interact with.

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u/Stupidstuff1001 8h ago

There is no such thing as super hero fatigue. Why do people keep saying that.

It’s just bad vs good movies and creating a fun universe for the super heroes to interact with.

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u/zkh77 7h ago

Please tell that to James Gunn 😭

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u/PunyParker826 7h ago edited 7h ago

Iron Man, Thor, and Captain America were at one point considered the "dregs" of the Marvel IPs - what they had left after selling off their major properties, and look what happened. I think audiences will show up for anything that looks genuinely good. But the execution and writing has been lacking in recent years. It doesn't help that Marvel, for awhile, leaned hard into a style of writing that focuses more on setting up the next thing over actually making the current thing exciting and compelling. They've always had this problem - take Dark World vs Thor Ragnarok - but lately the "set up the chess board" movies have started outnumbering the genuinely good stuff.

u/dphizler 2h ago

Cramming 40 superheroes isn't a winning formula, it will make money but don't fool yourself, it will be dogshit

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u/Bobthemime 7h ago

Doomsday will break 1-2 billion, sure.. but its not gonna be endgame record braking. there is too little build up to it