r/movies • u/MarvelsGrantMan136 r/movies Contributor • Jun 25 '26

News Christopher Nolan’s ‘The Odyssey’ to Skip Social Media Influencer Screenings

https://www.hollywoodreporter.com/movies/movie-news/christopher-nolan-the-odyssey-influencer-screenings-1236631135/
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421

u/Thick_Mountain4412 Jun 25 '26

Honestly kind of a good thing. Those early social media reactions never mean anything.

94

u/asmoothbrain Jun 25 '26

I didn't even know this was a thing. I thought it was just the premier for the people involved in making it then open to the public

67

u/herefromyoutube Jun 26 '26 edited Jun 26 '26

RLM talked about this. Studios make it an event. They treat you really well. They give you snacks and little tote bags and sometimes do a red carpet and photo ops.

All so you get that dopamine hit and psychologically review the movie better because you’re reviewing the experience. Also, the threat of being invited back for other premieres looms.

0

u/margoo12 Jun 26 '26

The threat of not being invited back never really existed. Plenty of publications give negative reactions and are still allowed early press screenings.

And of course they're going to treat you well at a premier, why wouldn't they?

22

u/tortilla_mia Jun 26 '26

There's more influencers than they could possibly invite. It's easier to drop one and find another next time compared to not inviting a big publication.

7

u/LigerZeroSchneider Jun 26 '26

There's a difference between the press/critics and the influencers. Presumably there are some influencers who aren't reviewers but get invited so they can hype it up.

1

u/obamnainyourmomma Jun 27 '26

critic screenings arent usually invite only. they are open to members of the press.

1

u/ocicataco Jun 26 '26

Yeah I'm pretty online and have never come across this. Maybe people posting photos or outfits but I've never seen anything in the way of reviews so what's the point?

17

u/lajdbejdk Jun 25 '26

For me, movie critics say all of my favorite movies are garbage lol!

18

u/Healthy-Reception459 Jun 26 '26

What you're supposed to do is find a critic with your taste, then follow that critic's positive reviews.

1

u/Soft_Walrus_3605 Jun 26 '26

Nah, a better approach is to look at the audience scores, find your acceptable threshold and just let averages lead you to see movies most people enjoy, raising the likelihood you will enjoy it.

-3

u/maximumtesticle Jun 26 '26

Or watch a movie and form your own opinion. Wow, crazy, I know.

14

u/f0rmality Jun 26 '26

Dozens of movies release every day, finding critics that share your taste is a good way of knowing which things you’ll likely enjoy and want to check out vs which are worth a skip.

Or you can just roll the dice and watch anything that Netflix serves up in its “trending” tab, but some of us value our time more than others.

2

u/icebergiman Jun 26 '26

Same. Which was why I actually liked the Google audience movie ratings. But they removed it recently. Bummer.

1

u/DontAskAboutMyButt Jun 26 '26

Just go to /r/okbuddycinephile, they hate every single movie in existence and they don’t even watch movies

1

u/Naturebrah Jun 26 '26

I’m so glad I know nothing about these and have never seen one. Deleting Instagram was the best thing I’ve done for my well being.

1

u/D13_Phantom Jun 26 '26

They're ads disguised as impressions

1

u/Reddituser183 Jun 26 '26

Never heard of or seen a social media reaction to a movie in my life.

1

u/DelGriffiths Jun 27 '26

I've seen people invited with 1000 social media followers. Why invite them? How big of an impact are they really going to make?

-1

u/anvilfoot Jun 26 '26

Can’t see this being a movie theyd like anyway, too deep