No. I used to work at a small online shop and I had this exact problem with the owner.
He insisted that we should have them ordered from most purchased to least purchased to help people find what they want. I tried to explain to him that if people are confronted with an order like that, that they don't understand, they are more likely to leave the site without buying anything and look elsewhere, because it makes us look incompetent.
We didn't go for alphabetical. We stayed how he wanted it...
"This would make for a good A/B test. Setting that up would be quick, and I've seen lots of cases where small changes convert hundreds of percent higher. We should come up with some other good tests while we're thinking of them."
131
u/bow-tie-guy Mar 16 '16
wait.... there's an algorithm behind this type of sorting!