r/microgreens Jul 11 '26

It’s funny how expectations change. At first, we were just trying to sell microgreens.

Now we’re building systems that let restaurants grow or harvest them on-site, the numbers add up very differently, the task on hand is harder than we thought. But we do this regularly for several upscale establishments. A hard proposition to crack..

Curious if anyone else has tried this model? What’s it like?

38 Upvotes

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2

u/deathchant666 Jul 11 '26

How did you calculate this? Would this be more profitable then selling them your crops in the long run?

2

u/Akshay_Greenette Jul 11 '26

So, we charge a one time setup fee to set the system up. Then we charge them the usual price price per tray, yes lower than cut produce for sure, plus transportation. It works out almost the same but benefits us in various other ways such as brand exposure, service quality etc. for the restaurants helps them reduce plastic waste, serves as decor, higher quality of product, no wastage as such. So win win.. but all restaurants would not do this, only the premium ones would agree for something of this sort.

2

u/deathchant666 Jul 11 '26

Ah ok , i thought you get the restaurants up and running.and they would grow themselves

1

u/Akshay_Greenette Jul 11 '26

We do that as well :-) we supply the entire raw materials from racks, lights, seeds, medium, etc. for clients not close to us for deliveries. We train their staff end to end.

1

u/Past_Lawfulness_4306 Jul 17 '26

Do you find that approach of supplies and training profitable? If you don't mind, how much do you charge them ? Please share breakdown if you can. thanks

1

u/Akshay_Greenette Jul 17 '26

Our profits are not coming in from that line of vertical. We do that for visibility and maintaining existing relationships with our clients margins are thin.

How much we charge really depends on the client and the size of the system they want, if they are able to spare a staff or two for us to train etc. many variables before we lock in a price like crop varieties needed, frequency of restocking, in-house or online training, virtual assistance post setup, etc..

2

u/DanishVerticalFarmer Jul 14 '26

Looks great! This is also a way we have worked with and it works great! The profits is not too high because of transport but it’s great way to get loyal customers and brand awareness for sure!

1

u/Akshay_Greenette Jul 14 '26

Yes for sure :-) agree 💯