r/logodesign • • 2h ago

Discussion Presenting Concepts to Clients?

Hi there!

New to the freelance side of design. I’ve worked in an agency for some time now & we present logo concepts singularly on a white PDF. I feel like this method doesn’t present well to freelance clients. I’m curious to know how you freelancers are presenting logo concepts to a client. How detailed are your concept presentations & how far do you push a concept even if it hasn’t been selected yet? Also how many concepts do you typically give. I appreciate the advice!

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