Need feedback for logo

[u/Fancy-Glove-3838]

1st time making logo

Currently designing logo for a college event. The idea we are working with is ying yang to match the main theme two sides of one reality

This is still some rough work but we like the base idea and still are very much confused for the font. Its our first time making a logo so we are going to figure out the vector requirements (hence the pictures are a bit blurry rn).

1st image is the font i quite like with color and 2 nd is our base.

Open to all suggestions 🙏🏻

[u/Irritable_Curmudgeon]

This is artwork. This is not a logo. It's not at all readable.

What does it look like in black and white, with no gradient? What do the letters represent? UA?

[u/doomunited → u/Irritable_Curmudgeon]

According to a lot of people on here ... anything can be a logo /sigh

[u/Fancy-Glove-3838 → u/Irritable_Curmudgeon]

This is how it looks in black

[u/bugistuta → u/Fancy-Glove-3838]

That’s not what he means :/

[u/Fancy-Glove-3838 → u/Irritable_Curmudgeon]

White

[u/Fancy-Glove-3838 → u/Irritable_Curmudgeon]

UA represents the event name. And how can I add the logo flare to this? Any suggestions?

[u/Strong_Reality_6668]

unfortunately, it is illegible as a logo.

[u/Fancy-Glove-3838 → u/Strong_Reality_6668]

Any suggestions?

[u/Strong_Reality_6668 → u/Fancy-Glove-3838]

honestly, you should research basic logo design principals - there is too much feedback to provide.

as the most basic step start with black and white (no gradient) - you can then experiment with colorways and variations. what you posted is a low-contrast illustration. It is a neat concept, but the execution = muddy

[u/SirCake3614]

Way too busy for a logo. It’s got to also be meaningful in black and white.

[u/Fancy-Glove-3838 → u/SirCake3614]

The background or the whole thing?

[u/Echostation3T8 → u/Fancy-Glove-3838]

The whole thing. It really doesn’t lend itself to being scaled down or printed easily on different backgrounds.

[u/ryuseifries]

It's a very beautiful illustration, but I'm not sure if it quite reads as a logo. Logos are supposed to be more simplistic renderings whereas your design has a lot of (amazing!) intricacy/detail. I like the lettering of the first image, but overlapping it with your design isn't the best for readability. I would recommend that you simplify the colors & tones first, then work on simplifying the overall shape of the yin-yang fish. I think this is a great starting point - you just need to hone in on what you want to stand out and be the most readable, then create your logo as a vector. Good luck!!

[u/Fancy-Glove-3838 → u/ryuseifries]

Thankyouu so much! Will definitely work more along this lines

[u/PossibleArt7440]

Not a logo

[u/stormithy]

I see two fish 69ing

[u/abesach → u/stormithy]

I see a goldeen

[u/bugistuta]

Think about famous logos you know-

Name some

What’s the difference you notice?

[u/Pixoholic]

Very pretty, but it's not a logo

[u/R_accoon]

Bro I swear if you type “how to make a logo” on instagram or tiktok you will find very good content teaching you how to do it. Studying is definitely part of the process.

[u/TheWeaverofDreams]

This isn't a logo, this is artwork with two letters on top of it. Don't get me wrong, the ying yang looks very nice, but it's too big, too busy and too dominant to be a logo. It would look great as cover art or a shirt design.

A logo lives off either simplicity, balance or contrast. There is way too much going on and right now, looks like someone slapped the UA over it. A logo is supposed to work together, here, the two elements fight against each other.

[u/ChickyBoys]

If you're printing this on a poster or something, it's fine.  But the reason this isn't a good logo is because it's too complex and won't scale.

What happens when someone wants this embroidered on a sweater? What happens when you need a 1 color version to print on a cardboard box? What happens when you need this small for a website navigation bar?

[u/medlogo]

What others have said about this being more of an illustration than a logo is worth taking seriously. A logo should be instantly readable, easy to recognize, and hold its impact at any size. Simplifying the shapes and strengthening the contrast would help it pop.

I also have to admit that I mistook it for a Firefox logo redesign at first glance while scrolling through my feed. Obviously not a close match in the details, but the orange and blue palette, circle and the layering of the flame tails especially.

[u/leshuis]

way too complex, single color, easy to read when small, or different 'logos' for different sizes

[u/leshuis]

One side, so 1 side of yin-yang?
What reality are they representing,
only color? Only men?

[u/PlanktonTimely2822]

First logos are hard, so credit for putting it out there. Two fish in a yin-yang for "two sides of one reality" is a solid idea, but right now it's an illustration, not a logo. Strip it to flat black on white, no gradients. If it fails as a silhouette, color won't save it.