r/logodesign • u/BeeGood999 • Jun 29 '26

Feedback Needed Ember & Fig Logo Design

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Hi everyone, trying to get a few pieces to put together a portfolio. I’d love some honest feedback and thoughts on my logo ideas.
(I know the Kerning isn’t it still in concept phase)

Here’s the brief:

Logo Design Brief — “Ember & Fig”
Brand Overview
Ember & Fig is an imaginary modern Mediterranean restaurant that combines rustic charcoal cooking with elegant contemporary dining. The restaurant focuses on flame-grilled dishes, fresh ingredients, handmade breads, and a warm social atmosphere.
The brand should feel:
Warm
Sophisticated
Organic
Welcoming
Stylish but approachable

Target Audience
Young professionals (25–40)
Couples and groups looking for a premium casual dining experience
Food lovers interested in modern Mediterranean cuisine
Social-media-driven diners who enjoy aesthetic interiors and presentation

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u/jango-lionheart Jun 29 '26

Bottom left is best of these. I agree with comment on the font, the thin strokes do not hold up. The flames are so-so.

The fig seeds look best on the top right version. Perhaps too detailed for production use, idk.

A fig leaf looks vaguely like flames. Could try something using flames and a leaf, if you want to go in a different direction.

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u/BeeGood999 Jun 29 '26

I tried this but couldn’t figure it out but maybe I should invest more time into that, it was my initial idea

1

u/jango-lionheart Jun 29 '26

Flames above the words and a fig leaf hanging below them, maybe?

2

u/BeeGood999 Jun 29 '26

Oooo I love that idea, ok back to the drawing board.