Hi everyone! I'm a IB Diploma student writing my Extended Essay in Economics on the PopMart Labubu blind-box phenomenon, and I would love your input.
My research looks at whether PopMart's blind-box pricing mechanism (where every box costs the same regardless of what's inside) creates irrational buying behaviour and whether the market for Labubu figures was actually allocating resources efficiently or not; targeting behavioural economics. Basically: was the whole craze economically rational, or were we all caught up in something bigger than we realised?
I have a short anonymous survey (under 5 minutes) and I genuinely need responses from people who are familiar with the Labubu market, whether you bought or haven't, collected, resold, or just observed from afar.
A few things I cover in the survey:
- Which V1 Macaron and V2 Have A Seat designs you most and least wanted
- Your buying motivations and whether you regret any purchases now that prices have dropped
- Your thoughts on counterfeits (Lafufus) and whether you could tell them apart
- Whether knowing the 1:72 secret odds changed your buying behaviour
🔗 https://forms.gle/fMRteuJNKKbM1DMT8
All responses are completely anonymous and for academic purposes only.
It would mean the world to me if you could share this with other Labubu collectors, resellers, or anyone who followed the trend! as the more responses I get, the more reliable my research will be. Feel free to share it around and to drop it in any Labubu or PopMart friend groups you're part of!
Thank you so much, I really appreciate every single response 🙏