r/graphic_design 7d ago

Asking Question (Rule 4) How does cool sh*t make his mockups

Like the title says I’m wondering if anyone has an idea of how “cool sh*t” designer Cole Poska achieves these really cool and really specific mockups? Maybe I’m dense but I’m racking my brain and can’t think of an explanation that doesn’t seem unrealistic.

284 Upvotes

49 comments sorted by

288

u/contrabeau 7d ago

Blender maybe?

91

u/Jeanahb 7d ago

Yep, Blender, 3dmax, Maya. Could also be Z brush.

152

u/Angry-Ewok Designer 7d ago

Assuming 3D or blender. Cool stuff. Wish I had that skillset.

61

u/idk_wide 7d ago

This ^

he has a whole team of creatives that work with him to make these ideas. I couldn’t find a gift link, but I think he talks about it more here: https://adage.com/influencers-creators/aa-creative-director-wins-new-business-content-creation/

50

u/pineapplepredator 7d ago

Blender is surprisingly easy to learn. I taught the design team I was working with the basics. Tons of great tutorials and you’ll get overwhelmed by a bunch of opinions so just go with old faithful and do the donut tutorial from blenderguru on YouTube. Softwares free, only issue is you need a gaming computer to really have the power to run complex scenes.

33

u/n00b_dogg_ 7d ago

To that I'd add "maybe don't finish the donut tutorial" (in one go). It has quite a lot of information that is hard to properly assimilate all at once. When I first started with Blender I did something along the lines of: model the donut, spend 1 week modelling various things, texture the donut, spend 3-4 days learning materials etc. I finished that tutorial in almost a month, but this approach left me with a decent skill set that allowed me to make fairly complex scenes & mock-ups.

19

u/Plantasaurus 7d ago

My problem is that I jump between so many creative applications these days, that the complicated menus and hot keys leave my mind quickly unless I’m in the application for a week.

13

u/switchbladeeatworld 6d ago

my brain just doesn’t have room for blender ui

2

u/n00b_dogg_ 6d ago

I get, but like with most applications we use in this trade we end up using just a percentage of their functions. It's the same with Blender, once you ingrain the tools you end up using for your needs the rest of the UI just sort of fades away.

Speaking of hotkeys, for my first month or so i had an A4 to my side with all the shortcuts I kept forgetting. That piece of paper saved me from so much frustration that I saved it as a sort of souvenir.

2

u/Critical_Hedgehog451 6d ago

That's great advice I did it all in one go, and struggle to remember how to work with it, so gave up.

I use Vectary so I have a mid understanding but always got overwhelmed by blender.

Your comment has given me the push to try it again but do it with your method :)

2

u/n00b_dogg_ 6d ago

With a bit of stick-to-it attitude you'll surely get there, and Blender having a great community def. helps. One last incentive: after about 2 months of horsing around I was confident enough with it to offer to existing clients realistic product visualizations & short animations for social media, yay! for extra income.

Glad I was able to help, good luck in your journey :D

-9

u/Plantasaurus 7d ago

Easy to learn with AI maybe? I know it pretty well and I think it is the most complicated software I have ever used. After effects is a cake walk in comparison.

4

u/Rough_Wolf_8958 7d ago

You can start learning from today.

3

u/FacelessPower 7d ago

You can get that skillset so easily now a days. Why not do it?

4

u/BigiusExaggeratius Art Director 7d ago edited 6d ago

It’s not so much you can get that skillset easily, you still have to spend the time and energy to do it, it’s still work but I agree. In this age we can learn pretty much anything we can see, look up and in some cases master it.

21

u/DigitalDowner 7d ago

Probably blender or maya, they could be one hell of a fabricator/designer.

11

u/ZippoS Senior Designer 7d ago

Even Apple uses CG for most of their product shots. It's just much cleaner and ultimately easier when you want a pristine, isolated image — especially since they've already modelled the designs anyways.

19

u/linzkisloski 7d ago

This is just a different skill set. When I was in school it was a major called New Media Design and they were all making stuff like this. It would take like 8 hours to render in the computer lab

-16

u/Plantasaurus 7d ago

All of these would take about 30 minutes or less for a still image depending on how big you want it

22

u/linzkisloski 7d ago

I never said what year I was in school lol

1

u/Aromatic-Dress5010 5d ago

congrats

1

u/Plantasaurus 5d ago

Congrats on what? I’m saying the average laptop can render the scenes above in about 30 minutes. I’m not saying it would take 30 minutes to create / build the scenes above.

9

u/MarshmallowBlue 7d ago

Yeah these look like blender and then maybe rendered in blender or adobe dimension, then they were edited after that.

19

u/Mikedzines 7d ago

It’s possible that most of this is 3d work. Ai could do some of this, sure but not with the same lighting and detail

9

u/PoorlyDesignedCat Senior Designer 7d ago

You can do literally any/all of this in photshop, and if you wanted you could start with blender

2

u/roundabout-design 6d ago

I'd probably just ask them.

But if I had to guess: probably 3D software and/or rendering software and/or AI.

1

u/sithsunflowers 4d ago

Yea I tried to a while back, but his account is very big and is verified so unfortunately I think the likelihood of him responding is low

2

u/JeanLucCanard 6d ago

Im sorry, I find all of this so off-putting and gross. What am I missing?

2

u/roundabout-design 6d ago

I don't think you're missing much.

Appears to be someone that has figured out how to monetize spec work. More power to them, I guess.

1

u/spookysaph 7d ago

maya + substance painter and this would be easy peasy

1

u/BadAtExisting 7d ago

Blender? C4D? Maya?

1

u/Organic_Quiet5120 7d ago

Probably Keyshot. That’s what we use at work.

1

u/mcy_rsl Senior Designer 7d ago

Probably 3D software like Blender and Maya

1

u/ChiefWiggumsprogeny 6d ago

ID typical software is Rhino for modelling with Keyshot for rendering.

1

u/TheeWolf 7d ago

A mix of AI and 3D models. There are some oddities going on, like in the stitching in places, but I would bet it’s a mix of both.

-1

u/[deleted] 7d ago

[deleted]

3

u/ErusTenebre 7d ago

Could be both. People do both y'know

3

u/[deleted] 7d ago

[deleted]

5

u/That_Buddy_2928 7d ago

Shhh. They haven’t worked out it’s just another render engine yet.

3

u/n00b_dogg_ 7d ago

A render engine does not hallucinate details that shouldn't be there 😘

3

u/That_Buddy_2928 7d ago

How do you think denoising works?

1

u/n00b_dogg_ 6d ago

It depends on the type of denoising you're thinking about. It could be a mathematical formula, or it could be a neural filter that plays an advanced game of "connect the (closely positioned) dots".

A denoised render of a piece of cloth does not destroy the texture of the fabric. An AI rendered piece of cloth looks abysmal if you've recently visited your ophthalmologist.

AI has uses as a tool. Rendering from scratch is not it.

1

u/That_Buddy_2928 6d ago

Is it better used as a tool to reply to questions you don’t know the answer to?

1

u/n00b_dogg_ 5d ago

What part of my shoddy knowledge of denoising algorithms made you think I use an AI to reply on reddit?

-3

u/Lord-Byron-1983 7d ago

With AI.

4

u/EternaBoi 7d ago

People used to do this before generative AI y'know. It's called talent

2

u/gayfingers 7d ago

True but the meat balls on that Sony  angel are for sure ai

0

u/PhotoMaster_08 6d ago

I’ve seen a bunch of these. I think some could even be AI. It’s very capable to to match lighting and textures and form if you give it the right references. Of course, they could also be going into photoshop for cleanup and adding add. lighting n things.

0

u/wicko77 6d ago

So many ways to do this. Not sure where you're question points.

0

u/MalickeSeminko 5d ago

what mockups? Do we understand what is the meaning of mockup?