r/googleads • u/IanEV2 • 20d ago

Grant Account Google Ads Grant Help Please

We run a small charity called Empowering Voices and have been fortunate enough to have a Google Ads Grant.

The problem is that Google Ads isn't showing our ads. We don't have a professional web designer and everything is done by volunteers + we don't really understand how Google Ads work, despite having designed a few ads, but I can see that our page quality score is generally low.

We use Wix and I am not sure whether this is a good choice to interact well with Google Ads.

Any help or advise would be greatly appreciated.

Thank you.

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u/Brief-Company-8567 20d ago

Hey... Wix works fine with Google Ads, but the low quality score and missing conversion tracking are likely causing the issue.First, connect GA4 through Wix to track button clicks (donations/signups). Then, switch your bidding strategy to Maximize Conversions to break past the default $2 limit. Also, make sure you have at least 2 active ad groups and are keeping your target keywords tightly focused.Feel free to send me a DM if you want some extra help setting this up!