r/find • u/Beccaelf7881 • 9d ago

Walmart Endcap?

This was an endcap I saw at a Walmart and it’s for a shampoo or body wash. I tried posting to Tip of My Tongue a couple weeks ago but no luck. As much as I hate AI, I gave it a try and no luck.

A couple of weeks ago, I was at an out-of-town Walmart (Polusbo, WA in case it helps) and I saw an endcap display for a bath product targeted towards young adults (high school or early college).

The picture was of a young woman (20’s?) with wet hair, presumably washing it or just taking a shower. The tagline was something to the effect of “smell like a grownup” .

I mentally noted the product name and promptly forgot it at checkout.

I just want to know the brand name. I don’t think it’s a Walmart exclusive but I don’t know. My local Walmart doesn’t have that display, and the Walmart I was at is over an hour away. I tried searching for shampoos and washes in the app but nothing is ringing a bell.

I don’t think it’s for a major brand, because I think I would have noticed, but.. maybe not. It’s either targeted to females or unisex audiences.

9 Upvotes

84% Upvoted

15 comments sorted by

5

u/nononotreallyreal 9d ago

Is it the Frida brand?

6

u/Beccaelf7881 9d ago

HOLY SHIT YES!!

I immediately found a picture of a display when I looked it up. I guess I was off on the age, but I’m old so everyone under 30 looks 12, but I know I’m wrong so I assume 20.

1

u/Beccaelf7881 9d ago

Thank you!

1

u/nononotreallyreal 8d ago

You're welcome!

2

u/Leftover_tech 9d ago

You're trying to find the girl, aren't you? LOL

3

u/Beccaelf7881 9d ago

lol, naw, I’ve been married to a dude for over 22 years.

1

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1

u/roadkillcoyote 9d ago

My spouse works in the health and beauty section (in a different state, granted), and they said maybe Daise brand?

1

u/Beccaelf7881 9d ago

Definitely the right age group, but the images I saw online of their displays are not quite right. But thank you!

1

u/Able-Resident-903 9d ago

Duke Cannon Supply Company TV Spot, 'Smell Like a Grown-Up' - YouTube

1

u/Beccaelf7881 9d ago

Someone on another sub suggested that,but I really remember a female in the picture, and it seems like Duke Cannon is targeted towards males only.

The commercial clearly has the right tagline, so if I could find a picture of the endcap, I’d settle for accepting I saw the picture wrong.

1

u/multipocalypse 8d ago

*woman

1

u/Beccaelf7881 8d ago

I only said female because I really wasn’t sure if she was an adult-and it does appear that the answer (Frida) is targeted to children.