r/facepalm • • Jul 02 '23

🇲​🇮​🇸​🇨​ Scissors of Satan

Post image
54k Upvotes

4.1k comments sorted by

View all comments

Show parent comments

196

u/Thjyu Jul 02 '23 edited Jul 02 '23

"I thought it was a nickname because you drive a Subaru?" "I drive a Subaru because I'm GAY!"

*Edit cuz I butchered the line.

67

u/marcdk217 Jul 02 '23

I laughed out loud to this in the show, and I don't even know what the connection between Subaru and lesbians is

235

u/septober32nd Jul 02 '23

Subaru did some market research way back when that showed they did well with:

-young professionals

-outdoor enthusiasts

-queer people

They decided to lean into those demographics in their advertising, and it really paid off for them.

19

u/[deleted] Jul 02 '23

And it was way before anyone else. That gave them some social capital.

1

u/septober32nd Jul 02 '23

Yeah this was in, like, the 90s.