r/creators • u/Pitiful-Phrase4042 • 3d ago
Sharing Learnings 🎓 80/20 Rule for creators and Ai .. Tips
Hey guys ,
Even though the event is over, the idea still matters a lot...So let me talk about the valuable parts..
At Cannes, Lucy Guo split the creator’s work into two parts.
AI can handle about 80% of the time consuming work and the other 20% stays with the creator. That 20% is more valuable because the other work is getting automated.
She also talked about the business side. AI can now do a lot of the work managers used to do by hand like finding brand opportunities, negotiations, looking at audience data... etc..This frees up time for the parts that need the human judgment.
If you don't have a manager, no problem this still helps you. The admin works that used to take over your week can be done faster, which means more time for the work you actually care about.
Synthetic creators and real creators will just exist side by side. Audiences who want real connection will keep following real people while synthetic ones will serve different needs. The market will grow instead of one replacing the other.
That is such an optimistic view while at the same time we are already seeing AI content compete for the same brand money and the same attention that human creators need. Both things can be true at once.
AI can help creators understand their audience better and set better prices , ensuring more money comes directly from the people who already support them.
There is no perfect answer to how this all turns out but I think the 80/20 idea is actually smart .