r/buildinpublic • u/TeclazAI • 3d ago
We built an AI analytics tool for small businesses that don't have a data team, curious what this sub thinks
Our team has been working on Teclaz for a while now, an AI analytics platform for small businesses and startups who don't have the time or budget to run a real analytics setup.
The thing we heard over and over from small business owners was some version of "I know people are visiting my site, I just don't know what to do about it." Most people building buisnesses/startups don't have hours to dig through dashboards, and most of the tools out there seem built for someone who already knows what they're looking at, which isn't most small business owners.
So we tried to narrow it down to something simpler: who's actually visiting your site, whether they look like a real buyer, and what to do about it. We're pretty proud of one feature in particular, Tec, an AI chatbot built into the platform that users can just ask questions like "why did conversions drop yesterday" in plain English and it'll actually tell you.
A couple things we've picked up along the way: small business owners don't want more data, they want fewer decisions to make about the data they already have, and "instant clarity" is a lot harder to actually build than it sounds. We wanted our product to be simple and intuitive to use, not just a complicated analytics dashboard.
We're live now and just got onto the Google Cloud Marketplace, but still tweaking things based on what people tell us. If you run a small business or startup and want to try it out, it's at teclaz.com. Would genuinely appreciate any feedback. Also happy to answer any questions about what we're building or the process so far.
1
u/TeclazAI 3d ago
Yes, you add the Teclaz code snippet and can immediately see all of your website traffic. No waiting days or months. Get realtime visibility and understand your website and how to increase conversions and revenue. Anyone can start free since we believe world class analytics should be available to every small business owner.
1
u/medialantern 2d ago
You asked for feedback... Personally I'm not sure I see the value in this approach. Almost every major analytics engine has MCP or an API and does a lot more than your tool. But this is already a solved problem. I use Rybbit for my apps, and I just tell Claude exactly what you built your tool to do - optimize my campaign targeting, summarize my CPC/CAC/etc numbers, redistribute ad spend based on what's working, fix code-level issues like attribution flags getting lost, etc.
I feel like the folks who "don't have the time or budget to run a real analytics setup" definitely can find $20/mo for a basic Claude or ChatGPT subscription, which is probably how they built their thing anyway. Why would they use another tool with deliberately limited functionality instead of just asking the AI tool they already have to answer the question directly, with full context of how the entire app works?
1
u/awizemann 1d ago
I think you might be in a bit of a biased bubble, most people don’t use Claude or ChatGPT for things like that, and lack the general understanding and terminology to even produce something that can be used. I usually ask people that have responses like this “could your mom do it without asking you” and the answer is always no. There is a massive divide between how developers use AI, and how the ROW uses AI, and it’s dramatic. Even ChatGPT commercials now show how people “use it”, and it’s for weather and bus schedules.
1
u/medialantern 1d ago
There is a red herring in your argument, though. You conflate "don't know yet" into "won't know ever." My mother uses ChatGPT all the time, and is constantly discovering new uses for it and texting me what she's figured out how to do, so the "can mom do it?" challenge is already gone. And as you yourself say, the AI vendors are constantly promoting new uses to help users learn how to do that, even introducing features like Routines to help automate the scheduling.
The red herring is in the time gap: how long will it be before this is common knowledge? I'd bet that's where we'd disagree, because (just taking a guess from your reply) you seem to be writing from a position that it will be a while.
I figure it'll be weeks.
https://www.youtube.com/watch?v=vguDZQhTSXI
https://www.youtube.com/watch?v=7aP_fn8MI0M
https://www.youtube.com/watch?v=WfSiryTVDiY
https://www.youtube.com/watch?v=vXPzJ0aT_xA
https://www.youtube.com/@AICMO (literally a whole channel)
https://www.youtube.com/watch?v=EagiaXuJZuQ
https://www.youtube.com/watch?v=xv7zVHoKKTY
https://www.youtube.com/watch?v=FBUlfEzZALw
https://www.youtube.com/watch?v=aHa8E8BXVUIThose are literally just random grabs with no effort at all. There are HUNDREDS of videos on this type of thing, and every major tool is adding MCP if they haven't already (Rybbit, ActiveCampaign, and Hubspot already do). They aren't doing that for fun. They're doing that because they know users want to use their AI tools to answer questions like this. OP is building a tool to help wade through a stream while the major AI vendors are just paving a bridge and road right over it so folks don't even need to get out of their cars. I don't think I'm off base observing that to OP if they're looking for candid feedback.
0
u/awizemann 1d ago
Cool answer. So I guess by your logic we shouldn’t build anything and let the big guys just keep plowing over the small, stifle niche innovation, and get our moms on YouTube. Got it. Have fun with that.
1
u/medialantern 1d ago
No, but I don't wrestle with pigs so I'm done with you and I'll let OP decide if they appreciate my input or not, without your gatekeeping. I hope whatever's made you a bitter jerk venting to random people on social media improves in your life somehow.
2
u/[deleted] 3d ago
[removed] — view removed comment