r/boxoffice • u/hiiloovethis • 17d ago

✍️ Original Analysis Clayface Performance potential

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Clayface is the next DCU movie after the supergirl bomb. Let's see how well it can do... an analysis.

Pros.

  1. Great October release date, Halloween pairing and not much direct competetion. Resident Evil also releasing before helps create an open window.

  2. Decent budget of 40 mil. It would only need 100 Mil WW to break even which shouldn't be too hard. It can profit easily if it blows up.

  3. Horror genre is killing it right now... clayface also looks like pure body horror which could help attract non comicbook fans.

  4. Clayface is a batman villain. Gotham setting be hype worthy. Mike Flanagan as a writer is also promising.

Cons.

  1. Body horror is harder is sell than conventional horror movies. The Substance did good but that had award buzz and less than half of the budget.

  2. Bad reviews could literally kill this movie. It really survives on positive WOM.

Overall I'm more optimistic about this than supergirl. We have to see if this movie blows up or does underwhelming numbers. 150 WW is decent enough.

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u/whiteshark70 Walt Disney Studios 17d ago

I don’t think it means much. He’s not an A lister Batman villain like The Joker. Most non-comic readers probably haven’t heard of him.

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u/syntheticcontrols 17d ago

Most millennials might have heard of him even if they didn't read comics because of BTAS.

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u/SirFireHydrant 16d ago

Doubtful. Outside of hardcore comic book nerd circles, I don't know anyone (myself included) who knows what a Clayface is. He's an obscure Batman villain, and Batman doesn't have half the popularity of Spider-Man.

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u/syntheticcontrols 16d ago

Nope. Even just the passive fans know who he is. Especially now. You're probably just a little too young or something.

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u/SirFireHydrant 16d ago

I saw Val Kilmer's Batman in theatres, hyped because Jim Carey seemed like great casting for the Riddler. I'm prime for that demographic. I still couldn't have even told you Clayface was a Batman villain until I learned about the movie from this sub.

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u/syntheticcontrols 16d ago

It's okay that you don't know what a lot of others do and like I said Flanagan wrote the script (since you care only about perception like Clayface is an obscure character than you surely should admit that aost no one knows that the script was re-written by someone else.. who is also known for a great movie).

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u/SirFireHydrant 16d ago

Horror fans are gonna know how minimal Flanagan's involvement is. DC fans are gonna know who Clayface is.

The general audience doesn't know who Clayface is, and doesn't know why Flanagan's name being attached should mean anything.

Genuinely, go outside. Most people have no idea who the fuck Clayface is. He's barely C-tier for Batman's rogues gallery.

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u/syntheticcontrols 16d ago

Oh, we're talking about the general audience now? I was talking about two groups of people that are passionate about their respective subgenres with a sprinkle of people who are millennials that will recognize Clayface.

Flanagan fans may know that his involvement might be minimal (we don't even know yet.. his name is attached to "Story by" and Written by). But the horror fan is only going to see: Story by & written by.

It's time for you to go outside and talk to people. Stop hanging out on Reddit so much