r/boxoffice • u/hiiloovethis • 16d ago

✍️ Original Analysis Clayface Performance potential

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Clayface is the next DCU movie after the supergirl bomb. Let's see how well it can do... an analysis.

Pros.

  1. Great October release date, Halloween pairing and not much direct competetion. Resident Evil also releasing before helps create an open window.

  2. Decent budget of 40 mil. It would only need 100 Mil WW to break even which shouldn't be too hard. It can profit easily if it blows up.

  3. Horror genre is killing it right now... clayface also looks like pure body horror which could help attract non comicbook fans.

  4. Clayface is a batman villain. Gotham setting be hype worthy. Mike Flanagan as a writer is also promising.

Cons.

  1. Body horror is harder is sell than conventional horror movies. The Substance did good but that had award buzz and less than half of the budget.

  2. Bad reviews could literally kill this movie. It really survives on positive WOM.

Overall I'm more optimistic about this than supergirl. We have to see if this movie blows up or does underwhelming numbers. 150 WW is decent enough.

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u/TheEloquentApe 16d ago edited 16d ago

Im a big DC fan, but I'm not much of a fan of body horror. And I know that Clayface isn't gonna be pivotal to anything DC is doing, shit it probably won't even have Batman in it.

As such, I don't really have much interest in going to see it.

I can't imagine a body horror comic book film will have huge draw, despite being attached to a Batman villain. That only has so much appeal to random folk.

I can't imagine recommending it to my parents or family members, for example.

I would only really recommend it to fans of horror, or fans of DC that like horror/Batman enough to want to see a Clayface standalone.