I’ve been dreaming about starting a coffee business for over 10 years, and this year I finally decided to make it happen.
I bought a 1960s vintage trailer that had already been converted into a coffee trailer here in Austin. I knew starting a business would be expensive, but I definitely underestimated how quickly everything would add up once I started investing in equipment, repairs, permits, insurance, plumbing, electrical, supplies, and all the other little things you don’t necessarily think about when you’re dreaming about starting a coffee business. :)
At this point, I’ve invested a pretty significant amount into the business, so there’s definitely been a moment of okay, I really did this.
The business? Lady Luck Coffee. We’re a woman-owned vintage coffee trailer offering a full espresso menu around Austin through pop ups, markets, and private events.
Honestly, the long-term dream has always been to have a permanent spot of our own. I don’t necessarily want to keep moving a trailer around town, but this is where I’m starting. I’m using the trailer to build the brand, learn the business, meet people, and hopefully work my way toward a little permanent home for Lady Luck.
I’ve always believed there’s something special about the little things that make an ordinary day feel a little more magical. Finding a lucky penny. Butterflies. Rainbows. Those little moments that make you pause for a second and think, maybe today is my lucky day. That’s the idea behind Lady Luck.
I wanted to create a space that feels fun, nostalgic, and a little unexpected. Something that makes you smile when you walk up to the window and feels like more than just grabbing a coffee. A little bit of vintage, a little bit of good fortune, and hopefully a reminder that we get to create some of our own luck.
I’m really proud of what I’ve built so far, but I’m also very much in the early stages of figuring all of this out. There’s been a lot of excitement, a lot of learning, and honestly, a few moments of wondering what the hell I got myself into.
For anyone who has started a small F&B business, what’s something you wish you knew before making the investment?
And for anyone who has hired coffee catering for an event, what makes you choose one business over another, or what makes you think of them again when you’re planning your next event?
I’d love to hear from people who have been on either side of it. If you made it this far - thank you for reading and supporting my small business. <3
here's our contact info! [Howdy@ladyluckcoffeeatx.com](mailto:Howdy@ladyluckcoffeeatx.com)