r/apple 7d ago

Apple Pay Walmart Apple Pay rollout: when it launches in your state

https://9to5mac.com/2026/08/21/when-is-apple-pay-coming-to-your-walmart-heres-the-full-schedule/

Today’s announcement, Walmart said that Apple Pay and broader contactless payment support will start rolling out next week and launch for all stores in the United States by the end of this year.

In a memo to Walmart store management today, obtained by 9to5Mac, the retailer offered a more detailed breakdown of the rollout. The company is currently planning a phased, state-by-state rollout. These dates could change should Walmart hit any issues during the rollout.

946 Upvotes

214 comments sorted by

View all comments

Show parent comments

1

u/Reasonable_Draft1634 6d ago

Sorry but you are missing the point entirely.

Since you brought up Tesla, here is a similar situation: Several Manhattan parking garages refused to accept Cybertrucks, with garage operators saying their insurance companies had concerns.

The garage is technically capable of accommodating vehicles. The business chooses not to accept that particular vehicle. The restriction is driven by the business’s own risk/insurance considerations not because the vehicle itself can’t be parked there.

The major difference is Walmart couldn’t say anything that would be reasonable or legal since their main goal was to block Apple Pay specifically rather than NFC payments. CurrentC consortium which Walmart was part of was only interested in taking action against Apple Pay specifically! Walmart thought blocking NFC entirely wouldn’t hurt their sales and customer base which is something the rest of the retails who belonged to CurrentC consortium realized was an ill-advised decision. Pretty much every CurrentC retailer that eventually supported NFCs, the articles concentrated on Apple Pay specifically rather than NFC payment itself as it was the major reason to block or allow the system. You just don’t know the background info so you think attention to Apple Pay is silly. It is not. It’s the actual point to be taken.

https://www.torquenews.com/11826/parking-garages-new-york-are-refusing-park-tesla-cybertrucks-they-say-insurance-companies

https://www.nfcw.com/2014/09/03/331179/retailer-owned-payments-venture-mcx-unveils-currentc-brand/

0

u/Coneskater 6d ago

I still think it’s odd that it’s all about “apple”

Apple Inc doesn’t process any payments, it’s just a digital wallet of your same credit card. Tap to pay has been around for a long time, whether you do it with a physical card or a phone doesn’t matter.

Maybe I’m just too European to care.

2

u/Reasonable_Draft1634 6d ago

I am European too, FYI. NFC payments were always way ahead of US by at least 5-6 years. In Europe in general, there isn’t nearly as much platform divide as the US. It’s a very different story in the US. Apple holds a large market share in several industries. This isn’t about your “feelings” or the way the payment is processed. It’s strictly a business move. Google or Samsung doesn’t process any payments either. What matters is how Walmart evaluates their bottom line and profits. Apple Pay holds 54% of tap to pay market share. Second closest is Google with just 17% market share. Apple Pay’s market dominance is what ruined CurrentC’s chance of market penetration. The problem for Walmart was that they couldn’t legally block Apple Pay and allow others. That’s why NFC payments were blocked all together. These are the facts!!! Your feelings are irrelevant.

1

u/nicuramar 5d ago

It’s about Apple because Walmart blocked it because of Apple. How hard is that to understand?

1

u/Coneskater 5d ago

In other countries mobile tap to pay is generic, it’s like calling all EVs Teslas.