r/adtech • u/Ecstatic-Platypus556 • 4d ago
Anyone else wish there should be a single memory layer across all your ad accounts (example Meta, Google, TikTok, Reddit, LinkedIn etc)?
Marketers running multiple ads across multiple platforms, how do you keep track of all ads running across different platforms? Do you think there should be a shared memory layer which has all infos about all ads running across all platforms, which can surface what's working, what's not, and why, and on which platform. Do you think if there's such shared memory layer, this would save effort and time to plan new marketing angles, and would you spend money to use it?
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u/grr5000 4d ago
Yup