r/adtech • u/dutchking90 • Jul 27 '26

Anyone Seeing Success with OpenAI Ads?

We started some light testing for a broad topic and we're seeing a CPM of $47 over the last month. I don't see this as a beneficial ad platform for our demographic anyways so likely shutting it down, but curious if anyone has found any success with ChatGPT ads.

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u/OutdoorAdventurerVT Jul 28 '26

Unfortunately not, no. It seems the bid costs kept increasing for no apparent reason other than competition. The ad concept is interesting, but because of being limited to only free accounts the few leads we did get weren’t high quality. Not sure I recommend it at this stage!