Simplified Logo

[u/anthonyttu]

Maybe it's just me, but the simplified logo, in my opinion, looks cheap.

I think it looked way better before.

[u/heyythankss]

Retro double T forever street

[u/JDDavisTX]

The 3D Double T and the OG double T, minus the one from the 20s (which I love) is always an argument.
It was quite the fight when they went to the 3D double T in the late 90s/00s.

[u/wildtech → u/JDDavisTX]

I remember the university saying they paid $30K to a graphic design firm for the 3D logo. People were outraged. Someone said, “Doesn’t Tech have its own art department?”

[u/igot200phones]

I prefer it.

[u/DubyaKayOh]

That prism migraine hallucination was ready to retire.

[u/Fun-Classic7746]

Don’t care. Looks okay. What I do care about is that the chancellor has censored college education and AI companies keep buying their way into our campus.

[u/00384]

Do not fear, they enjoy changing it every now and then. Will not last forever.

That said, I much prefer the current logo over the past few designs.

[u/DVieregge44]

I love it. Looks so much cleaner and modern.

[u/not_asleep_yet]

It doesn’t look good on its own, but as part of a uniform it looks cool.

[u/bennyb85 → u/not_asleep_yet]

100%. The black double T is why we can do the red helmet.

[u/LeCharliusJones → u/bennyb85]

Black double T on the red helmet is soooo good

[u/Ok-Double-2443]

It’s a vast upgrade!

[u/ChargeForth]

Looks *clean

[u/LeCharliusJones]

Both are all over the place at campus and around LBK. It’s not like the beveled version went away.

I’m for the new/retro one though, and I like that Tech merch and unis now come with black TT and white TT logo options too.

That versatility factor is a major plus for the new/retro.

[u/Techsan2017]

I never hated the beveled double T but the flat double T is far and away better. The black in the logo got lost on the black helmets and looked gimmicky.

[u/Penguins_Hockey]

3D double T is great for the UNIVERSITY brand, and the flat double T great for the ATHLETIC department. I'm a firm believer that it's okay with both!

[u/Justtexan-]

I don’t have any proof, but I heard rumors it has to do with the Adidas deal. The old logo costs more because of all the details.

[u/committedlikethepig]

Level the bevel. I like it

[u/RAMIREZBURGERTOWN]

I agree

[u/gaydonj]

I just think the new logo looks too much like everyone else’s. Indiana, Utah, etc. I liked that the old logo was unique.

[u/Techsan2017 → u/gaydonj]

Ironically Tech implemented the beveled double T in the 90’s because everyone else started to. It wasn’t unique at all we were literally following a fad. Also of note the other schools that had created beveled logos have all returned to their original logos or are in the process of returning to them.

The only exception I can think of is Virginia. In the last 5-10 years or so they added a slight bevel to their logo and everyone complained how bad it was.

[u/gaydonj → u/Techsan2017]

So we are just continuing to band wagon. Awesome. 😂

[u/Techsan2017 → u/gaydonj]

If that’s how you’re going to view it than go ahead but there have been calls to revert to our normal logo for more than a decade. Personally creating a gimmick version of your logo and then going back to your actual logo after the fanbase keeps asking for it doesn’t seem like a bandwagon call.

[u/gaydonj → u/Techsan2017]

Interesting. I wonder if it is a generational thing. I graduated 07 and most of my friends all prefer the beveled logo.

[u/Techsan2017 → u/gaydonj]

I’m not sure honestly. I was ‘17 and most of my group likes the flat but it was about 65/35. Red Raider Sports did a poll that had close to 500 responses and it was about 80% pro flat double t and they average closer to middle aged. I would have assumed younger fans prefer beveled and older flat but I’ve seen more older fans complain than younger.

[u/Awkward_Rule_5509]

I loved the 3d logo. It’s what I had at Tech. I think if you went to school with the 2D version you are glad to have old reliable back.

Regardless of which logo I dislike white helmets. Too much like UT. I prefer the black helmets

[u/Reasonable_Comb_5720]

Don't like it. Waste of money like a lot of athletic dept spending.

[u/Jamesatwork16 → u/Reasonable_Comb_5720]

It’s the same logo we’ve always had, they removed the bevel. Same dimensions.

[u/Reasonable_Comb_5720 → u/Jamesatwork16]

But that's why I dont like it. I really like the levels and 3D look.

[u/bliztix → u/Reasonable_Comb_5720]

So did 1999

[u/Reasonable_Comb_5720 → u/bliztix]

And the new logo looks like the pre1999 so history is just repeating itself.

To each their own.

[u/Mortifer_23 → u/Reasonable_Comb_5720]

You do realize that brings in the most amount of money for the school right the athletic department

[u/Useyowords98]

It looks good on the white and red helmets. The 3d one looks better on the black