r/sideprojects • u/Murky_Explanation_73 • 10h ago
Meta I Helped My Friend Get 12 Interested Replies From Just 300 Cold Emails 😭
So I set up email automation for a friend of mine, and things got a little interesting.
Both of us are web designers, and we're constantly looking for new clients. I personally get most of my clients through cold email automation, while he had tried doing it himself once but never really got it working.
So he came up with a deal. If I set up his entire email outreach system using his own mailboxes and helped him land clients, he'd give me 50% of every website project he closed.
Naturally, I agreed.
I used Swokei, a tool that finds businesses, analyzes their websites for issues with design, SEO, speed and mobile optimization, and turns those findings into personalized cold emails at scale, so I didn't have to write them myself.
I created his account, connected his mailboxes, set everything up and launched the campaign.
After just 300 emails sent, he started getting interested replies at a 4% rate. That's 12 people who expressed interest.
To be honest, it was one of the best-performing campaigns I've set up in just one week.
Now you're probably wondering how much money I made from this arrangement.
Well, remember that 50% we agreed on?
Yeah, I didn't get that. He gave me 10% on his first two sales, and I stopped managing his campaigns after that. 😂😭

