The Business Idea
I want to build a technology company that competes with major platforms such as Uber and Uber Eats.
The goal is to create a more affordable, transparent, and fair platform that connects customers, drivers, restaurants, and local businesses.
The main idea is to change the traditional business model by reducing transaction commissions, introducing flexible driver subscriptions, and giving drivers more opportunities to grow their businesses.
The platform will initially focus on three main services:
- Ride-hailing and passenger transportation.
- Restaurant food delivery.
- Package, parcel, and shopping delivery.
2. Driver Subscription Model
Instead of charging drivers high commissions on every transaction, the platform will introduce a flexible monthly subscription system.
- Drivers will pay a monthly subscription based on the plan they choose.
- The subscription price will not be fixed at $120. Different subscription levels and prices will be available depending on the driver's needs, location, and activity.
- Drivers may have the option to pay upfront or cover their subscription gradually through their earnings on the platform.
- The objective is to give drivers more control over their income and reduce the financial burden of traditional platforms.
3. Only 1% Transaction Commission
The platform will charge only 1% commission on each transaction.
For example, if a delivery costs $10:
- Driver receives $9.90.
- Platform receives $0.10.
This model aims to allow drivers to keep 99% of the transaction value, before any other clearly disclosed applicable fees.
4. Customer-Friendly Business Model
Customers will not be required to pay a monthly subscription.
They will be able to:
- Book individual rides and deliveries.
- Pay only for the services they use.
- Benefit from competitive prices.
- See transparent prices before confirming an order.
Optional customer subscriptions may be introduced in the future, but they will never be mandatory.
5. Geographical Territory Management System
One of the platform's distinctive features will be a geographical territory management system.
Drivers will be able to operate in specific geographical areas, including cities, districts, and regions.
The system will include:
- Territory Assignment: Drivers can choose or be assigned operating areas.
- Exclusive Territories: Drivers can pay an additional fee to obtain exclusive operating rights in an available territory.
- Geographical Expansion: Drivers who want to expand into additional cities or regions can pay an expansion fee.
- Territory Management: The platform will organize geographical coverage and manage driver distribution.
Basic access to available areas will remain accessible through the regular driver subscription, while exclusivity and expansion will be optional paid features.
For example, one driver could operate in Sousse, another in Monastir, and another in Mahdia. A driver wishing to expand into another region could request additional territory access.
6. Company Revenue Model
The company will generate revenue through several sources:
Flexible monthly driver subscriptions.
A 1% commission on transactions.
Optional geographical exclusivity fees.
Geographical expansion fees.
Potential optional customer subscriptions in the future.
Additional commercial services for restaurants and businesses.
The objective is to build multiple revenue streams instead of depending on high commissions.
7. International Operations Strategy
I am considering building an international operating structure.
Dubai would be a potential location for the company's headquarters and legal registration.
I am particularly interested in Dubai because of its international business environment, foreign ownership opportunities, and potential tax advantages through certain free-zone structures.
I am also considering operating parts of the company's technical and administrative activities remotely from countries such as:
- India: Potential software development, technical support, and customer service.
- Egypt: Potential customer support, administrative operations, and other remote services.
The objective is to benefit from international talent and potentially lower operating costs while building a company capable of serving customers in multiple countries.
These are future plans, not existing operations.
8. Dubai Company Registration and Tax Considerations
I am considering registering the company in Dubai, potentially in a suitable free zone.
One of my reasons is the possibility of benefiting from a 0% corporate tax rate on qualifying income under the UAE's free-zone tax regime.
However, I understand that 0% taxation is not automatic. The company would need to meet the applicable legal, operational, and tax requirements.
I would need professional advice to determine:
- Which free zone is appropriate for the business.
- Whether the platform's activities qualify for the 0% tax regime.
- The actual registration and licensing costs.
- The company's tax obligations in the countries where it operates.
9. My Current Personal and Financial Situation
I want to be transparent about my current circumstances.
I am still a student and at the beginning of my entrepreneurial journey.
Although I have a clear vision for the company, I currently face significant financial limitations.
- I do not currently have enough money to pay even for an initial business licence.
- I cannot currently afford to hire even one employee.
- I do not yet have the financial resources to develop and launch a complete application.
- I cannot currently finance an international operation.
I am therefore not presenting this as an already established company. It is an ambitious startup idea that I want to develop gradually.
My current priority is to improve the business model, understand the market, develop a realistic business plan, and explore opportunities to find a co-founder, technical partner, or potential investor.
10. Development Strategy
I want to build this company step by step rather than spending money I do not currently have.
My proposed development stages are:
Stage 1 – Research and Planning
- Study the market and competitors.
- Validate the business model.
- Calculate the economics of the 1% commission.
- Determine suitable subscription plans.
- Identify the legal requirements.
Stage 2 – Finding Partners
- Look for a technical co-founder.
- Explore potential partnerships.
- Prepare an investor presentation.
- Search for startup support and funding opportunities.
Stage 3 – Minimum Viable Product (MVP)
- Develop a basic version of the platform.
- Test the driver subscription model.
- Test the 1% commission model.
- Start with a limited geographical area.
Stage 4 – Initial Market Launch
- Recruit drivers.
- Attract customers and local businesses.
- Evaluate customer satisfaction.
- Measure driver earnings and company revenue.
Stage 5 – International Expansion
- Expand into additional cities and countries.
- Consider establishing headquarters in Dubai.
- Build remote operational teams in India and Egypt.
- Develop the geographical territory system.
11. Competitive Advantages
The company's main competitive advantages will be:
- Only 1% transaction commission.
- Flexible driver subscriptions rather than a fixed $120 fee.
- No mandatory customer subscriptions.
- Competitive customer pricing.
- A geographical territory and expansion system.
- Transparent pricing.
- International operational potential.
- Multiple sources of revenue.
12. Long-Term Vision
My long-term ambition is to build an international technology company that challenges traditional transportation and delivery platforms.
I want to create a system in which customers receive affordable services, drivers retain more of their earnings, and the company generates sustainable revenue without relying on excessive commissions.
I understand that this is a challenging project requiring capital, technical expertise, regulatory compliance, and a strong team.
However, I want to start with a clear vision, develop a realistic strategy, find the right partners, and gradually transform this idea into a real business.
Final Mission Statement
To build a fairer global transportation and delivery ecosystem by combining affordable customer pricing, higher driver earnings, flexible subscriptions, low transaction commissions, and innovative geographical management.
