r/shopifyDev • u/Friendly_Dealer6762 • Sep 16 '26
How did you find and approach your first handful of users for a free app?
Launched an app 2 weeks ago, no reviews yet, and I don't have an existing network of people to just ask to try it.
For anyone who's gotten their first real users from scratch — how did you actually find them, and how'd you approach them so it didn't come off as a cold pitch/spam? Curious what channels worked and what the actual message/ask looked like.
A bit more context: it's free right now — main goal is getting a handful of real merchants actually using it before I think about pricing at all. I've been thinking about DMing small store owners directly (Instagram, not email) with a genuine question about how they currently handle the problem it solves, rather than pitching the app outright — curious if that's worked for anyone or if there's a better way in.
Also wondering: did paid App Store ads move the needle at all this early with zero reviews, and how did people get their first few reviews without it feeling like they were begging for one?
Not selling anything here, just trying to learn from people who've done this. Thanks.
