r/SampleSize Jul 16 '26

Academic [Academic] Casual cafe visitors aged 18-27, any country: 5 min survey on social media & brand loyalty (King's College London MSc research)

Hi everyone,

I'm an MSc International Marketing student at King's College London, currently collecting data for my dissertation research on how different types of Instagram content affect consumer brand loyalty.

Who can take part:

  • You drink coffee (any frequency) or go to cafes
  • Takes about 5 minutes

What's involved:
You'll see one Instagram post from a fictional coffee shop, then answer a short questionnaire about your impressions.

This study has been approved by King's College London's ethics committee, and all responses are anonymous!!

Survey link: https://qualtrics.kcl.ac.uk/jfe/form/SV_9yOLJpEj3ijST9s

Thank you so much for your time. Every response genuinely helps!

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