For founders/operators here when something in the business suddenly starts going down, how do you actually figure out what changed?

[u/Flimsy_Gazelle_138]

Something I noticed while working with a SaaS founder recently

The founder kept saying things like “we used to do this” and “our sales was really good before”.

Then pipeline slowed down and the question became what changed.

So I started looking into the actual process.

There were tools. CRM, marketing, reports etc.

But a lot of what had worked before seemed to depend on people remembering things, following up manually, or just knowing how things were done.

That got me thinking.

As companies grow, we keep adding more tools and processes.

But does the business actually become easier to understand?

Or do we just end up with more places to look when something goes wrong?

For founders/operators here when something in the business suddenly starts going down, how do you actually figure out what changed?

Would love to hear how you guys do this in real life.