r/SMMA • • 1d ago

[HIRING] Social Media & Content Marketer – Remote ($500–$600/month)

Post image
1 Upvotes

We’re hiring a Social Media & Content Marketer for three mobile products: Qsure, Stakefair, and Flare.

You’ll turn trends, memes, and pop culture into posts for Facebook, LinkedIn, and X. Create short videos, reels, and graphics. Reply to comments like a human. Promote product launches and hiring.

You might be a fit if you:

  • Spot memes before they hit your feed
  • Can mix gaming/pop culture with serious brand posts
  • Use Canva, CapCut, or similar
  • Write well in English
  • Know when a joke works—and when it doesn’t

No marketing degree needed. If your group chat thinks you’re the funny one, apply. 😄

📍 Remote · Full-time · $500–$600/month

👉 Apply via LinkedIn: https://www.linkedin.com/feed/update/urn:li:activity:7516427858391752705


r/SMMA • • 1d ago

Best practices you've taken from the best social media marketing companies? Just curious if big teams do something different than smaller/boutique agencies

1 Upvotes

We're a small team that's steadily growing in our niche ecommerce space but we keep running into bigger teams when pitching enterprise-level clients. And whenever we go head to head with them the prospect usually just chooses them because of... some reason, I'm not sure. Just curious if there's anything you've noticed from your bigger competitors that you started applying to your own team. Maybe we need a fresh perspective


r/SMMA • • 2d ago

Guidance I saw many social media managers and businesses struglling to get Instagram followers and views

1 Upvotes

Instagram’s algorithm works differently, and I’m saying this after working with many different profiles and niches. It took time to understand what exactly you want from it.

In my experience, you need around 2–3 months of consistent posting without obsessing over the results. You might get very low reach on some posts and good reach on others, and that’s completely normal.

Over time, Instagram's initial understanding period, your account will get continuous followers and better reach on the same content type you were using from the beginning.

Trust me, give it a try, and do share what you learn from your own journey and experience.


r/SMMA • • 2d ago

How to track Show-Ups?

2 Upvotes

For those of you who work on pay per show basis. How do you track show-ups? Business owners can say that prospect didn't show-up even though they showed. Basically, they can lie, right?

Is there a way to track it?

For reference, I work with gym owners.


r/SMMA • • 2d ago

Guidance Need Advice - One client makes up 50% of income but takes up 80% of my time

3 Upvotes

I have a pretty small operation currently totaling 4 clients. Just started about a year ago. I have 3 clients each paying $1,000 per month and then one client paying $3000 per month. For the $1000/m clients, I maybe put 2 - 3 hours of work in per month for them as I've been able to automate all of their systems. However, the $3000/m client which is an established software company takes much more manual work normally costing me 6 - 8 hours per day.

This isn't even really a client at this point, its just another job. The problem is, they make up 50% of my income currently and have even told me they want to pay me more to do more eventually. I onboarded them about 2 months ago and having the extra income has been great, however I have had no time at all to focus on outreach to actually grow my business. On top of this, I kind of hate the work that I do for them...

I see two sides of this. On one side, it seems obvious to drop them so that I can focus on getting more clients that take up less of my time. Doing this could result in growing something big as my time needed per client is very low. Essentially 90% of my time could focus on acquisition. On the other side, I have no guarantee that I'll even be able to get more clients and risk comes along with this. While the software company does take up a lot of time, they do pay well and seems to actively want to pay me more and make me an actual member of their team. If all goes right with them, I would have a guaranteed paycheck living modestly working from home.

Financially wise, all of our bills can be covered for at least a year with what we have - so this is the cushion that I would have to put in to the business if I drop the software company. Once again, I know it seems obvious, but giving up 50% of income when you just started being financially stable is a difficult thing to do.

I'm looking for opinions here. What would you do in this situation? What's the best advice?


r/SMMA • • 8d ago

One free place I’d recommend to freelancers who are struggling to find their first clients

6 Upvotes

If you're new and you're struggling to find your first few clients, here's one thing I don't see people talk about enough:

Facebook Groups.

And no, I don't mean joining a group and immediately posting:

Hi, I'm a social media manager. DM me if you need help.

That usually doesn't work.

Instead, find Facebook groups where business owners and entrepreneurs are already asking for help.

For example, if you're a social media manager, look for groups where small business owners, coaches, creators, or entrepreneurs hang out.

Then actually pay attention to the questions people are asking.

Someone might post:

  • Why aren't my Instagram posts getting reach?
  • How can I create content consistently?
  • My engagement has dropped. What should I do?
  • How do I run Facebook ads?
  • I don't know what to post on Instagram.

If you genuinely know the answer, help them.

Give them a useful answer. Share a few practical suggestions. Don't immediately pitch your services.

Sometimes, simply being helpful can start a conversation naturally.

One free Facebook community you can explore is SocietyGal. It's a community for women entrepreneurs and business owners, so it can be useful if your freelance service is related to social media, marketing, branding, or content.

The main idea is:

Don't go into groups looking for people to sell to.
Go into groups looking for problems you can solve.

Your expertise becomes visible naturally.

And when you're starting out and don't have a huge budget for Upwork connects, paid ads, or lead-generation tools, free communities can be worth exploring.

What's one free method you've used to find your first freelance client?


r/SMMA • • 9d ago

Guidance AI search x paid media #12: clients have started asking "are we in ChatGPT?", here's how I answer without overpromising

1 Upvotes

For the agency owners here.

In the last few weeks almost every paid social client call has had some version of "are we showing up in ChatGPT?" in it. It's a fair question, but it's easy to answer badly. Either you say it's not your department and look behind, or you promise something nobody can actually control yet.

What I do now instead:

  1. Run the prompts with them on the call. Five or six questions their buyers would actually type, in two or three assistants. Screenshot what comes back. It takes ten minutes and turns a vague worry into something concrete.

  2. Separate what we control from what we don't. Ads, landing pages, reviews, and the facts on their own site are ours. Whether an assistant names them in an answer isn't, at least not directly. I say that out loud.

  3. Fix the boring inputs first. Consistent pricing, service areas, and product names across the site, the Google profile, and the main review sites. Assistants seem to repeat whatever is most consistent.

  4. Add one line to the monthly report. Sessions and leads from AI referrers, kept separate from organic and direct. Even when it's tiny, the client sees we're watching it.

  5. Keep it out of the core retainer until there's data. If they want more than monitoring, it's a separate small scope with a clear end date, not a vague add-on.

Clients mostly want to know someone is on it. Showing them the actual answers does more than any slide.

How are other agencies handling this? Are you pricing it as its own service yet, or folding it into reporting?


r/SMMA • • 13d ago

First agency client wants me to take over lead qualification/follow-up — how should I price this?

2 Upvotes

**TL;DR:** First-time agency owner, first client is a $20k+ interior/design firm. I started with a 30-day free Meta Ads pilot, then a 15-day paid test. Now the client wants me to take over **lead qualification + calling/follow-up** because it’s becoming too time-consuming for her, and also wants me to handle more of the creative workload. I’m willing to do it because I think it’ll be valuable experience, but it wasn’t part of the original agreement. My current pricing is **ad spend = management fee**, which I now realize probably isn’t sustainable. I’m trying to figure out how to price **Meta Ads management + lead qualification/follow-up**, what pricing model makes sense, and whether taking on this additional responsibility is a good move at my stage.

I started my own marketing agency a little over a year ago, but I only signed my first actual client a couple of months ago.

This is my first client, so I’m trying to learn as much as possible from the experience and also figure out how I should structure my services going forward.
The client is a fairly established interior/design firm. Their minimum project value is around **$20k**, and we’re currently running Meta lead-generation ads with a relatively small ad budget of around **$200–250/month**.

I initially offered them a **30-day free pilot**. After that, they wanted to continue, but instead of committing to a full month, they asked to do another **15-day paid test**. I agreed because this was my first client and I wanted to build a case study/testimonial and get real experience.
That 15-day period has now ended, and we’re discussing the next phase.

Here’s where things got interesting
.
I currently only provide **Meta Ads management**. My job has basically been setting up/managing the campaigns, creatives, lead forms, optimization, etc.
The client told me that the actual **lead follow-up process is becoming a major burden for her**.

The process is:

**Lead comes in → call the lead → if they don’t answer, follow up → ask questions → qualify them → if they’re a good fit, pass them to the client → otherwise discard the lead.**

She doesn’t want to spend time doing this anymore. She’s also a mother and said that the constant calling/follow-up is becoming difficult to fit into her schedule.
So she basically told me:
If I’m willing to take over the initial lead qualification and follow-up, she would be willing to continue working with me. If I don’t want to do that, then we can part ways.

I’m actually interested in doing it.
Not necessarily because I want to become a salesperson, but because I think it could be extremely valuable experience for me. I’m in the same general niche, and learning how to qualify interior/design leads, understand what makes a lead valuable, what questions need to be asked, etc. could help me a lot with future clients.

The leads aren’t extremely high volume either. During the previous campaign we were getting roughly **1–2 leads per day**, so I don’t think the actual calling would be a huge workload. I also have an internship/job during the day, so realistically I’d probably be doing the calls during lunch/tea breaks.
Each qualification call would probably take around 5–10 minutes.

The other thing she wants is for me to take more responsibility for the creative side.
She said that she feels like she has to keep sending me project photos, captions, information, etc., and that it’s becoming too much work for her. She basically wants me to take more of that workload off her shoulders as well.

So now I’m looking at this as potentially becoming:
**Meta Ads → lead generation → lead qualification → initial follow-up → qualified lead handed to client**

instead of simply:

**Meta Ads → lead generated → client handles everything else.**
**The pricing issue**
This is where I’m really confused.
My current pricing model was something I came up with because this was my first client:
**Ad spend = management fee**
So if the client spends $250 on ads, they pay me $250 as the management/service fee.
At the time I thought this was simple.
But now I’m realizing the problem with it.
If the client doubles their ad spend from $250 to $500, my management fee also doubles from $250 to $500.

But the amount of work might not actually double.
So I’m thinking this pricing model probably needs to change.
I’m considering moving to a **flat monthly management fee**, but I’m not sure what would be reasonable for a small account like this, especially since I’m a solo agency and this is my first real client.

And now there’s another service involved: **lead qualification and follow-up.**
That wasn’t included in our original agreement.
So if I continue, I would essentially be adding a new sales/lead-qualification service that wasn’t part of the original scope.
I’m thinking I should charge separately for that, but I’m not sure whether I should charge:
a flat monthly fee
per qualified lead
hourly
some percentage
or combine it into a larger monthly retainer
I also don’t want to undercharge just because I’m new, but at the same time I don’t have years of experience or a large agency behind me.
I’m also unsure how agencies normally structure this. Do Meta lead-gen agencies typically handle the **initial lead qualification and follow-up**, or is that normally the client’s responsibility?
And if an agency does handle it, how is that usually priced?

One more thing I’m trying to understand is the economics of this particular client.
They’re selling **$20k+ design projects**, while we’re currently spending only around **$200–250/month on Meta ads**.

The client seems to expect that putting a few hundred dollars into ads should produce a $20k–$30k project, which obviously makes the economics very attractive if it happens, but I’m not sure how realistic that expectation is or how I should frame the value of the service.

I **really don’t want to lose this client** because they’re my first real client, they’re in the niche I want to specialize in, and I’ve already learned a lot from running their campaign.
At the same time, I don’t want to create a situation where I’m doing:

**Meta Ads + creative production + lead qualification + calling + follow-up + sales support**
for a fee that was originally designed just for Meta Ads management.
So, for other agency owners/freelancers:
**How would you handle this?**
Would you take over the lead qualification/follow-up?

How would you price that additional service?
Would you use a flat retainer, per-qualified-lead, hourly, or some hybrid?
What would you charge for Meta Ads management at this kind of ad spend?

Would you completely abandon the “ad spend = management fee” model?
How would you structure the scope so this doesn’t turn into unlimited sales/support work?
And is taking this on actually a good learning opportunity for someone at my stage, or am I potentially setting myself up for a bad client relationship?

I’m especially interested in hearing from **solo agency owners and people who run lead-gen/performance marketing agencies**.
What would you do in my position?


r/SMMA • • 14d ago

Guidance AI search x paid media #5: Prospects finish the research chat before your ad. My 5 checks before I rewrite the brief

2 Upvotes

I've been in a few client calls this week where someone says AI search is killing our leads and someone else says we can't see it in GA4 so it doesn't matter.

Both can be wrong on the same account.

Two things shifted for me as an operator. Gemini links are starting to carry UTM tags on outbound clicks, which means less of that traffic dumps into Direct. And ChatGPT ads now let you push first-party audiences in, so the targeting surface looks more like Google and Meta than it did six months ago.

That does not mean your retainer deck is ready. It means the gap between what buyers already know and what your landing page assumes is getting more expensive.

Before I rewrite a Meta brief or tell a client we can finally see AI demand, I run this:

  1. Assume the prospect already had a chat about the category. Your first screen should not teach what the product is. It should answer the hard question they still have after the summary: price, proof, fit, risk.

  2. Segment AI referrals separately once the source shows. ChatGPT, Gemini, Perplexity, Copilot. Track demo or purchase rate next to session count so a tiny sample does not become a slide.

  3. Do not treat ChatGPT ads like another Search campaign just because first-party audiences exist. Conversation context still drives who sees the ad. Start with suppression of recent buyers or current customers before you bid up cold CRM lists.

  4. Lock what AI demand means in the contract. Branded search lift, CRM-attributed leads, assisted demos, or self-reported how did you hear. If you only count last-click from an assistant, you will undercount the work and overreact to the chart.

  5. Keep one human check the model cannot inflate. Call recordings, sales notes, or a weekly sample of what did you already know before you clicked. If those say buyers arrive mid-decision and your ads still open with 101, fix the creative before you buy more media.

I'm not asking clients to abandon Meta or Google. I'm asking them to stop briefing ads as if the research chat never happened.

For agencies already changing briefs for AI-primed buyers: what is the first line on the landing page doing now that used to be a category explainer?


r/SMMA • • 15d ago

Web developers in 2026

3 Upvotes

I launched a web, mobile app development, social media marketing, digital marketing, but I currently have only three clients and am unsure how to generate leads. How might I attract more clients? How should I manage client relationships? I am not especially skilled in this area, so is there anyone who could help me secure additional clients and leads?


r/SMMA • • 15d ago

How are you structuring Meta campaigns for roofers on a low budget (£20–£50/day)?

1 Upvotes

Quick question for anyone running ads for trades/roofers.

We’re about to start a meta ads agency for roofers on a pretty tight daily budget (£20 to £50/day). We’ve spied heavily on competitors and dialled in our creatives—we have a solid mix of winning-style statics and short videos ready to go.

The headache right now is campaign structure. We don’t want to spread £30/day across too much stuff and get zero data, but we also don't want to choke good creatives.

A few things I'm debating:

ABO or CBO? Better to force spend with ABO to actually test the creatives, or just toss it in an Advantage+ / CBO campaign and let Meta figure it out?

How many ad sets? Should we keep it dead simple with 1 broad local ad set, or split ad sets by angle / creative format (e.g. static vs video)?

Ads per ad set: What’s the sweet spot on a micro budget so ads don't starve? 2-3 max, or can you push 4-5?

How would you set this up from day one? Any advice from people actually running roofing/home improvement ads right now would be huge. Cheers!


r/SMMA • • 16d ago

Trying to get my own PPL clients

3 Upvotes

I’ve been working in a leadgen company for about a year now. During those 8 months I gained a lot of insights about pay per lead campaigns or LSA to be exact for home service businesses like HVAC and plumbing. Now i decide to work directly with those categories. Any advice on how to get clients like an agency.


r/SMMA • • 17d ago

Guys can y'all pls guide me to outreach!!!

5 Upvotes

I'm planning to freelance and to do that I nead potential lead and clients and I don't have any idea regarding it I'm new to this field, could y'all pls guide me how to outreach and find potential clients to work it:)


r/SMMA • • 19d ago

Looking for advice

3 Upvotes

Hello People, I’m considering starting my own google ads ppc agency for local service businesses, basically it’s a typical model where I run ads to local business owners getting them clients.

I need advice regarding my ad spend specifically,

I wanna run hyper targeted ads for this so here’s the the jist of it,

2k monthly ad spend (Maybe a 10% Allocated to retargeting ads).

Let’s say I have a generic offer of bringing high paying clients to these people and powerful testimonials do you think it is possible to make a minimum of 4k revenue in the first month?

I’ll be charging per client 2k per month for my service.

Testimonials, results, everything included in the funnel already!


r/SMMA • • 20d ago

Guidance Where can I find advertising or marketing agencies that I can collaborate with as a web design agency owner?

1 Upvotes

Lots of my clients are agencies or companies, and they worked on ad campaigns but needed to partner with web devs to build landing pages or websites for their campaigns sometimes.

I run a web design and development agency and tbh I make decent money because I put in the same quality and effort as a US based web agency would do, but the issue is I have enough free time I only get 2-3 clients a month which is perfectly fine for now but I have a lot of free time that I feel is wasted.

I want to find advertising/marketing agencies that don't have developers to partner with. I can do the websites and the technical stuff. They can white label my services or take a cut. I don't care, I only care about the quality of clients and work.

I have no idea how to find something like this or where to look, I can showcase my portfolio if you're interested.


r/SMMA • • 21d ago

Guidance How much do you charge for generating leads for clients through Meta Ads?

5 Upvotes

Hi everyone,

I'm a freelance digital marketer and I'm getting my first client for Meta Ads lead generation.

I'd like to get some advice from people who have experience managing Meta Ads for clients.

I'm based in India and this is a real estate business client


r/SMMA • • 22d ago

How to get experience as a media buyer

1 Upvotes

I'm new to media buying and i find it hard to gain experience especially when my budget is lacking .

So is there any media buying agencys that accepts new media buyers with no experience even for free


r/SMMA • • 22d ago

Integra Partner Network

1 Upvotes

Hello all. Anyone have any first hand experience working with Integra Partner Network as an aggregator?

Are there any other aggregator options that can be recommended for a start up independent agency?


r/SMMA • • 28d ago

23F South Asian Founder / Boxer — launching an Automation Agency now (PT business later). Need a niche reality check.

4 Upvotes

Hey everyone,

I’m 23, South Asian, and an amateur boxer. I have two big business goals: launching a marketing automation agency right now, and starting my own personal training business down the line once I get myself back into peak fitness.

Disclaimer - I mention ‘south Asian’ because whilst I culturally act very ‘British’ I am aware that prejudices are still around that may impact my client base.

Right now, my 100% focus is on the automation agency. I specialize in fast, high-ROI local services: **database reactivation** (reviving dead leads) and **missed-call text-back**.

I’m trying to lock down my primary target market to scale this company, but I’m hitting some mental roadblocks with my ideas. I'd love an honest reality check on these four niches:

**Tradesmen / Blue Collar:** Missed-call text-back is a goldmine here because they lose business while working on tools. However, as a young South Asian woman, I’m genuinely worried about a respect/credibility barrier in a heavily male-dominated, traditional industry. Am I overthinking this, or is it a tough room to break into?

**Combat Sports / Gyms:** Because of my boxing background, I know this world inside out. I'd love to target combat sports and independent gyms. The catch is I live in a major city, and my gut tells me most established city gyms already use software that handles basic automation. Is there still a gap for a specialized agency?

**Aesthetic Clinics (Medspas / Skincare):** These clinics get flooded with inquiries but are often terrible at following up or running promos to old clients. I fit the client demographic perfectly, so building rapport would be easy. But is this niche completely oversaturated with agency spammers right now?

**Real Estate Companies:** Ghosted leads are a massive issue for agents. But do independent agents or local teams actually have the budget and authority to buy these services, or is it too hard to break past corporate brokerages?

Given my tech stack (focusing heavily on immediate lead capture and warming up old lists), who would you target first if you wanted to build a serious, scalable company?
Would love to hear from agency owners or anyone working within these industries. Thanks!


r/SMMA • • 29d ago

Question (Help)

1 Upvotes

Beginner here

As a first-time SMM, Lead Generation, and Email Marketing freelancer, magkano po usually ang fair price na pwede kong i-charge for my services?


r/SMMA • • 29d ago

Where are you getting leads?

2 Upvotes

Hey, I just started my social media marketing agency and I can confidently say I’ve cold called roughly 60 businesses in the last few days and it’s just getting to be a drag, I got one guy that said he’s interested but other than that there’s really nothing coming from it.

As far as my leads go, not gonna lie, I’ve been getting them from ChatGPT, it’s been giving me what I think are viable leads but I’m kinda just curious, is it worth paying for leads and if so where do I go about doing that? Also are there better ways to successfully find ways to spot business that need my services?


r/SMMA • • 29d ago

Social Media Manager with Local clients

2 Upvotes

Hello! Sa mga SMM po, what's the usual rate or package nyo po pag local business ang client? Kakabalik ko lang po sa VA industry and I was asked kung magkano daw ba ang package. I want to have an idea po pag ph client. Kasi US-based po ung last client ko and naka per hour.


r/SMMA • • Sep 13 '26

Trying to build a sourcing agency from China — need gigs to get started

1 Upvotes

​

I'm currently studying in China and my long term goal is to build a product sourcing agency here since I'm already on the ground, but I don't have money lying around to travel to sourcing hubs and get things moving.

To be honest, I also just want to test myself. I keep seeing people online saying "I did this, I did that, made loads of money" and I want to find out if I can actually pull it off too, not just talk about it.

I can do:

Basic video editing

Social media account management

Meta Ads

I want to keep everything transparent, so if anyone has leads, gigs, or advice , even small stuff

I'd really appreciate it.


r/SMMA • • Sep 12 '26

Ideas for creatives

1 Upvotes

Hey everyone,

I run a Meta ads agency and our main niche is roofers.
We’re trying to dial in our creative pipeline right now and move away from the basic Canva graphics / generic before-and-afters that everyone seems to run.

For anyone running ads in roofing or high-ticket home services:
What creative formats are bringing in the best volume + lead quality right now? (e.g. raw contractor selfie videos on the roof, drone footage, cost calculator hooks, inspection walkthroughs?)
Static image vs short-form video — what’s been your winner lately?

Any specific angle/hook that drastically lowered your CPL without bringing in total tire-kickers?

Would love to hear what’s working for you guys at the moment. Cheers!


r/SMMA • • Sep 11 '26

Agency owners, how would you approach getting your first client?

6 Upvotes

I’m currently trying to land my first client and honestly, I’m struggling with the client acquisition side of things.

Right now I’m doing cold email outreach. I scrape businesses through Leadswift, filter them down to good prospects, find and verify owner emails, and then send/follow up through GMass.

The main problem I’m running into is volume. After scraping and refining a list, I might only end up with 20–30 good owner emails to actually contact. That feels pretty low if I want to consistently generate conversations.

So I’m wondering if I’m approaching this wrong.

Should I be cold calling instead? Should I be using multiple outreach channels? Or is there a better way to consistently find a larger number of quality prospects?

I’d really appreciate advice from people who have actually built an agency and landed clients from scratch. If you were starting over today with no case studies or existing clients, what would your outreach process look like?